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Senior Solutions Architect

Perficient

Sr. Solutions ArchitectPerficient is looking for a Sr. Solutions Architect to join our Marketing Automation practice with deep, hands-on expertise in Adobe Marketo Engage. In this role you will serve as a technical and strategic leader across the full client lifecycle — from pre-sales and discovery through architecture, delivery, and ongoing advisory. You will champion an AI-first approach to marketing automation, helping clients harness the latest intelligent capabilities to drive pipeline, personalization, and measurable business outcomes. You will also mentor practitioners, grow the practice, and represent Perficient's capabilities in client-facing and market-facing settings.Perficient is always looking for the best and brightest talent and we need you! We're a quickly-growing, global digital consulting leader, and we're transforming the world's largest enterprises and biggest brands. You'll work with the latest technologies, expand your skills, and become a part of our global community of talented, diverse, and knowledgeable colleagues.ResponsibilitiesResponsibilitiesSupports pre-sales activities with Practice Leadership including discovery workshops, solution scoping, SOW development, RFP responses, and executive-level proposal presentations in partnership with account executives and practice leadershipGenerates client-facing presentations, demonstrations, and proposals leveraging value-based and ROI-driven methodologies; positions Perficient's Marketing Automation capabilities competitivelyIdentifies expansion opportunities within existing accounts and proactively brings new project ideas and recommendations to client stakeholdersDesigns and architects end-to-end marketing automation solutions with a deliberate AI-first approach — evaluating, recommending, and integrating AI capabilities including generative content, predictive lead scoring, intelligent audience segmentation, and AI-driven campaign orchestration into Marketo-based ecosystemsAdvises clients on emerging AI and automation capabilities within the Martech stack and develops a point of view on responsible, results-driven AI adoptionDevelops proof-of-concept projects and innovation pilots to validate new architectures, AI-enhanced workflows, and emerging platform capabilitiesServes as the senior hands-on Marketing Automation SME across engagements, providing solutions to complex business problems grounded in real-world enterprise experienceConducts business process review meetings and defines detailed technical and functional requirements for marketing automation solutions spanning campaign operations, lead management, data architecture, and CRM integrationCreates comprehensive marketing automation implementation plans including sales and marketing alignment frameworks, lead-to-revenue strategies, database governance requirements, automation configuration, and functional integration mappingLeads architecture projects from requirements through delivery — interacting with cross-functional teams to architect, design, develop, test, and deploy scalable Marketo-based solutionsOversees and executes marketing automation audits, platform migrations, CRM integrations, and rebuilds as a delivery leader within cross-functional project teamsMentors and coaches junior architects, consultants, and developers — building team capability, conducting code and configuration reviews, and contributing to onboarding and training programsContributes to Marketing Automation practice development through thought leadership (blogs, webinars, conference participation), internal enablement sessions, and IP creation including methodologies, implementation accelerators, and reusable delivery assetsProactively provides strategic insights and best-practice recommendations to improve client maturity and long-term platform healthCollaborates with account managers, project managers, and practice leadership to manage client relationships, support resource planning, and ensure delivery excellenceExecutes hands on operational MAP support as needed by the account team and supports and fills gaps in day-to-day marketing operationsQualifications10+ years of experience in marketing automation, demand generation, or marketing technology consulting in a Marketo-centric enterprise environmentDeep, hands-on Marketo expertise required — including program architecture, smart campaign design, segmentation, lead scoring models, email and landing page development, token strategy, data management, and instance administrationMarketo Certified Expert (MCE) required; Marketo Certified Solutions Architect (MCSA) strongly preferredAdditional MAP certifications (HubSpot, Pardot/MCAE, Eloqua, Salesforce Marketing Cloud) a plusProven experience with Marketo platform migrations, CRM integrations, and multi-instance or multi-workspace configurationsDemonstrated AI-first mindset with practical experience applying AI capabilities within marketing automation contexts — including AI-powered content generation, predictive lead scoring, dynamic audience segmentation, and intelligent campaign orchestrationFamiliarity with AI tools and platforms relevant to the Martech stackDeep understanding of digital marketing and demand generation ecosystems and how they connect brands to buyers across B2B and B2C contextsProven pre-sales experience: facilitating discovery sessions, developing RFP responses, writing SOWs, creating solution presentations, and closing engagements alongside account executivesProficiency in developing business cases, eliciting requirements, and driving solution strategy with non-technical stakeholders, development teams, and cross-functional project members for enterprise-level clientsExperience defining new architectures and the ability to lead an engagement independently from an architectural standpointDemonstrated leadership experience — mentoring team members, running internal enablement, and contributing to practice or capability developmentAbility to manage and prioritize multiple high-complexity, high-speed digital transformation engagements simultaneouslyExcellent written and verbal communication skills — able to translate complex technical concepts for executive and non-technical audiences with clarity and confidenceExperience leading or coordinating teams of 5–10+ practitioners across architecture, development, and QA functionsKnowledge of project management tools and methodologies; Agile/Scrum experience a plusBackground in digital marketing agencies, marketing technology consulting, or Martech managed service providers preferredPreferred Skills and Education:Master's degree in Computer Science or related fieldCertification

Vacancy posted 11 hours ago
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