Associate Director, Media
$97.38k - $133.3kDigitasLBi
Associate Director, Media Strategy & Planning
Hi there—at Razorfish, we're leaders in what's next. Since the dawn of the internet, we've helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record. Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what's coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn't be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence. If you're motivated to work alongside top performers, push the boundaries of what's possible, and help define where technology, business, and marketing are headed next—this is the place to do it.
The Associate Director, Media Strategy & Planning is a hybrid project manager and strategic leader responsible for driving media planning excellence of a complex media account. They serve as a cross-functional partner, working closely with client leadership, account teams, and internal media disciplines to deliver innovative media solutions that meet client business objectives. This role ensures flawless execution of media campaigns by coordinating across internal teams including: Media, National Video, Social, Programmatic, and Data & Analytics, and managing operational processes such as billing, timelines, and deliverables. Success in this role requires a blend of critical thinking, operational excellence, and client-facing finesse. The ideal candidate is highly organized, thrives in a fast-paced environment, and can successfully manage multiple workstreams and stakeholder groups simultaneously.
Responsibilities:
- Drive the entire process of media plan implementation from initiation to completion and analysis; ensuring achievements, deliverables, and budgets are met.
- Provide expertise in digital, national video and traditional media planning, helping clients navigate evolving consumer and media landscapes.
- Facilitate communication across internal and external teams across media channels to maintain alignment on timelines, dependencies, and deliverables.
- Identify process improvement opportunities and help implement scalable solutions that enhance operational workflow.
- Identify opportunities for innovation, optimization, and account growth across brands.
- Mentor and develop junior team members, providing coaching, guidance, and support for career growth.
- Foster collaboration and knowledge sharing across the planning team while helping drive best practices and process improvements.
- Contribute to new business opportunities and agency thought leadership initiatives as needed.
Qualifications:
- Have been working in digital media planning, buying and management for 7+ years with progressive levels of responsibility.
- Strong cross-channel planning and buying skills, particularly in digital and national video channels.
- Successful at building strong, collaborative client relationships, instilling trust and authority on behalf of the agency.
- Ability to manage timelines, projects and personnel within direct report team and across cross-functional teams.
- Strong foundation in strategic and critical thinking, finding ways to innovate and collaborate with teams to improve outputs.
- Demonstrated experience mentoring and developing junior talent.
- Proactive, adaptable team player who can balance hands-on execution with strategic leadership.
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $97,375.00 - USD $133,300.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
$97.38k - $133.3k
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