Marketing Lead

About the Role

The Marketing Lead helps turn marketing ideas and strategy into organized, effective execution. This is a hands-on, cross-functional role that works closely with multiple departments to manage projects, coordinate campaigns, and keep marketing initiatives moving from concept to completion.

Responsibilities

• Manage marketing projects from planning through execution.
• Create project timelines, assign responsibilities, and ensure deadlines are met.
• Maintain the marketing calendar and coordinate campaigns, promotions, events, and initiatives.
• Partner with teams across Marketing, Operations, Sales, Finance, Training, and Customer Experience.
• Support customer marketing efforts including email, SMS, direct mail, promotions, memberships, and reactivation campaigns.
• Coordinate traditional marketing initiatives
• Manage outside vendors and marketing partners.
• Analyze campaign and business performance to identify opportunities and support decision-making.
• Research new marketing ideas, tools, and vendors.
• Help ensure brand consistency across all marketing activities.

Qualifications

Strong project management and organizational skills.

Required Skills

• Ability to juggle multiple priorities in a fast-paced environment.
• General understanding of marketing channels and campaign execution.
• Strong communication and problem-solving skills.
• Someone who is proactive, resourceful, and comfortable working across teams.
• A hands-on individual who enjoys taking ownership and driving projects forward.

Preferred Skills

This is a great opportunity for someone who enjoys both marketing and business operations. You’ll play a key role in keeping marketing initiatives organized and moving forward, with significant opportunity to take on more responsibility and grow as the company continues to scale.

Pay range and compensation package

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.Gobenefits.Net for more information.

Equal Opportunity Statement

© 2026 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use and Privacy Notice.