Director, Trade Merchandising

At Delta Faucet, we are committed to transforming everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry, we take pride in our dedication to quality, sustainability, and customer satisfaction. We believe that diverse perspectives strengthen our mission to create solutions that inspire and elevate the lives of all our customers. We welcome individuals from all backgrounds to join us on this journey toward inclusivity and excellence.

Your Role at Delta Faucet

We are seeking a strategic and commercially minded Director of Trade Merchandising to define how our brands and products are presented across the wholesale trade channel.

This leader will establish the vision and strategy for merchandising across trade channel segments, including showrooms and other customer-facing wholesale environments. The role will elevate brand and product storytelling, strengthen the experience of trade customers and influencers, and increase product visibility, specification, conversion, and sales.

The Director will partner closely with Trade sales, channel management, channel marketing, brand marketing, product, sales agencies, and external merchandising vendors to translate commercial priorities into compelling, scalable merchandising programs across brands and channel segments.

Responsibilities

· Establish the Trade Merchandising Strategy

· Define and lead the merchandising vision and strategy across wholesale trade channel segments.

· Develop differentiated, tiered merchandising approaches based on customer needs, channel opportunities, brand priorities, and investment levels.

· Translate brand positioning, product innovation, and customer insights into compelling product presentations.

· Analyze market trends, trade customer and influencer behavior, competitive activity, partner requirements, and performance data to inform merchandising decisions.

· Identify opportunities to increase product visibility, specification, conversion, and sales throughout the trade channel.

Drive Go-to-Market Excellence

· Develop merchandising plans aligned with Trade go-to-market, channel, brand, and product-launch strategies.

· Partner with channel management, channel marketing, brand, product, and sales teams to deliver integrated merchandising programs.

· Ensure priority launches and commercial initiatives are supported by effective merchandising across the wholesale marketplace.

· Make informed trade-offs across brands, segments, customers, timing, and investment priorities.

· Establish standards and performance measures to evaluate merchandising quality, consistency, effectiveness, and return on investment.

Lead Showroom and Wholesale Merchandising

· Oversee the design, development, and implementation of merchandising displays across showrooms and other trade customer environments.

· Ensure product displays are compelling, customer-focused, and aligned with brand standards and commercial objectives.

· Partner with field sales, sales agencies, customers, and external vendors to execute tiered merchandising strategies consistently across locations.

· Balance enterprise standards with the distinct needs of individual brands, customers, segments, and showroom environments.

· Monitor merchandising performance and recommend improvements to strengthen engagement, display productivity, and business results.

Lead Cross-Functional Trade Execution

· Serve as the Trade organization’s merchandising leader and primary point of connection across sales, channel marketing, brand, product, and agency teams.

· Develop a strong understanding of product features, benefits, positioning, and target audiences to guide merchandising solutions.

· Build alignment around merchandising priorities, investment decisions, execution requirements, and measures of success.

· Equip field sales and agency teams with the tools, standards, and guidance needed to execute programs effectively.

· Influence stakeholders across the organization to deliver a cohesive brand and customer experience throughout the trade channel.

Manage Vendors, Budgets, and Execution

· Lead relationships with external display, fixture, signage, and merchandising partners.

· Oversee the development and production of displays, fixtures, signage, and supporting merchandising materials.

· Negotiate contracts and manage merchandising budgets to achieve quality, timing, and cost objectives.

· Establish clear expectations, service levels, and performance standards for vendor partners.

· Ensure merchandising materials meet brand, quality, operational, and delivery requirements.

Qualifications

· Bachelor’s degree in marketing, merchandising, business, design, or a related field.

· 10+ years of experience in trade merchandising, channel marketing, shopper marketing, customer experience, or a related commercial discipline.

· Experience developing merchandising strategies within wholesale, showroom, dealer, distributor, or other B2B channel environments.

· Demonstrated ability to translate commercial, brand, and product strategies into compelling customer experiences.

· Strong understanding of go-to-market planning, product launches, channel dynamics, and trade customer decision-making.

· Experience leading complex, cross-functional initiatives and influencing stakeholders across multiple functions and organizational levels.

· Strong strategic thinking with the ability to drive execution across multiple brands, segments, customers, and locations.

· Experience managing external agencies or vendors, production timelines, contracts, and budgets.

· Ability to use customer, market, competitive, and performance insights to make decisions and optimize results.

· Excellent communication, presentation, relationship-building, and negotiation skills.

· Ability to Travel up to 25%

Why Join Us?

At Delta Faucet Company, our people are our greatest assets. We value different perspectives and fostering an inclusive environment. You’ll have the opportunity to shape the future of our brand, working alongside passionate professionals committed to excellence and innovation. Join us to lead progressive growth and make a significant impact within a leading organization.

Here are some of the benefits we offer for your personal and professional growth:

• Culture: Recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Wellbeing: Comprehensive benefit plans; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Learning & Development: LinkedIn Learning access; internal opportunities to work on projects cross-company.
• Social Impact: Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time, skills and talent with charities and nonprofit organizations across the U.S. and around the globe.

Company: Delta Faucet Company

Delta Faucet Company (the “Company”) is an equal opportunity employer and we strive to employ the most qualified individuals for every position . The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all people involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

E-Verify Participation Poster: English & Spanish

E-verify Right to Work Poster: English, Spanish