Principal NPI Program Manager

Principal NPI Program Manager

Join Axon and be a force for good. At Axon, we're on a mission to protect life. We're explorers, pursuing society's most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from our customers, communities and each other. Life at Axon is fast-paced, challenging and meaningful. Here, you'll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.

Your Impact

As a Principal NPI Program Manager, you will own the operational engine that moves Axon's products from concept to commercialization. From the moment a product team submits a new SKU request to the moment it is live in the price book and available to quote, you are the cross-functional orchestrator - working in lockstep with Product, Finance/FP&A, Commercial Operations (Quoting), Supply Chain, Operations, Legal, and IT. You will design, operate, and continuously improve the NPI process - bringing discipline, transparency, and velocity to a function that sits at the intersection of product strategy and commercial execution. You will work on issues that shape the design and selling success of Axon's products, and influence senior and executive leadership across functional areas.

What You'll Do

Location: Seattle, WA (flexible for other Axon hubs) Reports to: Director, Chief of Staff (Controllership)

• NPI process ownership
• Own and operate the end-to-end NPI workflow for all SKU types (hardware, software, services) - from initial SKU submission by product team through cross-functional review cycles and Ready-to-Quote and Ready-to-Ship stages.
• Manage and continuously improve the NPI intake process (ServiceNow) and all associated downstream workflows across D365 and Salesforce.
• Drive the bundle creation process during annual pricing week - meet with product teams to understand product vision and manage the creation of new bundles and updating of existing bundles.
• Design and enforce governance frameworks for SKU creation, bundle creation and modification, list price changes, product end-of-life, and SKU swaps.
• Set clear priorities and role clarity during dynamic periods (pricing weeks, product launches, M&A integrations); ensure the team has the tools, training, and support to execute.
• Cross-functional leadership
• Serve as the primary point of contact and decision-maker for NPI across Product, Finance, Commercial Operations (Quoting), Sales Strategy, Supply Chain, Operations, Legal, and IT.
• Drive structured cross-functional alignment before bundles and SKUs are released - coordinating Product, Finance, and ComOps to ensure commercial, technical, and operational readiness.
• Lead NPI execution during high-velocity events (e.g., annual Pricing Week), managing 20+ product team reviews, bundle creation sprints, and real-time change requests.
• Regularly influence and present to VP- and C-level stakeholders
• Process improvement and automation
• Identify and execute high-impact improvements to NPI workflows - including AI and automation opportunities that reduce manual effort, improve data quality, and accelerate cycle time.
• Partner with IT to evolve the ServiceNow NPI workflows, intake form, and integration architecture; ensure system changes are documented and cross-functionally reviewed before deployment.
• Build and maintain NPI KPI dashboards (SKU cycle time, task completion rates, bundle change request volume, backlog aging) to drive operational visibility and executive reporting.
• M&A & Strategic Projects
• Lead integration of acquired-company SKU portfolios into Axon's NPI and commercial systems translating acquired pricing models, product structures, and go-to-market approaches into Axon's frameworks.
• Work on issues that address future product concepts and commercial technologies; contribute to strategic initiatives at the intersection of product, pricing, and operations.

What Success Looks Like

• SKU intake-to-price-book cycle time is reduced and predictable across all SKU types while maintaining high quality standard.
• Bundle modification requests flow through a structured, Finance- and ComOps-approved workflow - with visibility, accountability, and a clear reduction in repeat/ad hoc changes.
• NPI documentation, workflow logic, and system integrations are maintained, accurate, and accessible - no critical institutional knowledge exists only in people's heads.
• The NPI team is fully ramped, cross-trained, and increasingly leveraging automation to reduce manual effort and expand capacity.
• Senior and executive leadership have high trust in the NPI function's output quality, communication, and cross-functional relationships.
• Acquired-company SKU portfolios are successfully integrated into Axon's NPI and commercial systems within agreed timelines, with no degradation in existing workflows.

What You Bring

• 8+ years experience in Product Operations, NPI, Commercial Operations, or a closely adjacent function at a technology, hardware+software, or multi-product company.
• Demonstrated end-to-end ownership of a product introduction or SKU lifecycle process spanning intake, cross-functional coordination, system configuration, and commercial readiness.
• Proven cross-functional leadership: track record of aligning and influencing Product, Finance, and Commercial Operations (Quoting/Sales) at the VP level and above, without direct authority.
• Enterprise systems fluency: hands-on experience with workflow/NPI tools (ServiceNow strongly preferred), ERP (D365 or equivalent), CRM (Salesforce), and PLM/configuration management platforms.
• Experience at a smaller or high-growth company (< 5,000 employees) where you built process and team capability in a resource-constrained, fast-moving environment.
• Strong understanding of bundle and pricing constructs - how products are packaged, priced, and made available to market.
• Data-driven operator: comfortable defining KPIs, building dashboards, and using data to influence decisions and communicate to executive audiences.
• Practical experience with AI/automation tooling (e.g., Cursor, Python, Power Platform, ChatGPT/Claude) applied to operational or commercial processes.
• Excellent executive communication: regularly presents to and influences senior and C-suite leadership; able to change the thinking of contrary perspectives while maintaining strong relationships.

Work Location

This role is based out of any US based office and follows a hybrid schedule. We rely on in-person collaboration and ask that team members work onsite Tuesdays through Fridays, with the flexibility to work remotely on Mondays, unless there is an approved workplace accommodation. We believe that connection fuels innovation, and our in-office culture is designed to foster meaningful teamwork, mentorship, and shared success.

Benefits That Benefit You

• Competitive salary and 401k with employer match
• Discretionary paid time off
• Paid parental leave for all
• Medical, Dental, Vision plans
• Fitness Programs
• Emotional & Mental Wellness support
• Learning & Development programs
• Employee Resource Groups (ERGs)
• And yes, we have snacks in our offices

Benefits listed herein may vary depending on the nature of your employment and the location where you work

Axon is a total compensation company, meaning compensation is made up of base pay, bonus, and stock awards. The actual base pay is dependent upon many factors, such as: level, function, training, transferable skills, work experience, business needs, geographic market, and often a combination of all these factors. Our benefits offer an array of options to help support you physically, financially and emotionally through the big milestones and in your everyday life. To see more details on our benefits offerings please visit

Base Pay Range

$193,200 - $309,120 USD

Don't meet every single requirement? That's ok