VP, Ecosystem Marketing & Developer Relations

VP, Ecosystem Marketing & Developer Relations Circle is a financial technology company at the epicenter of the emerging internet of money, where value can travel globally, nearly instantly, and less expensively than legacy settlement systems. This ground-breaking new internet layer opens up previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance inclusion. Our infrastructure – including USDC, a blockchain-based dollar – helps businesses, institutions and developers harness these breakthroughs and capitalize on this major turning point in the evolution of money and technology. What You'll Be Part Of Circle is committed to visibility and stability in everything we do. As we grow as an organization, we’re expanding into some of the world’s strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder. What You'll Be Responsible For Circle is seeking a visionary and execution-oriented marketing leader to serve as Vice President, Ecosystem Marketing & Developer Relations. In this role, you will be responsible for leading a global strategy to grow, engage, and empower developers building on Circle’s platform capabilities. You will serve as a cross-functional leader at the intersection of Product, Engineering, Growth, and Comms to build a thriving, inclusive developer ecosystem that drives adoption of Circle technologies. Your mandate is both strategic and executional: define the narrative, design the programs, build the community, lead the team, and deliver results. This is a big tent role for a big tent mission—helping every kind of builder, from Web3 native engineers to Web2 fintech developers, find a place within the Circle ecosystem. Develop and lead a global, multi-segment strategy to attract, activate, and retain developers using Circle’s platform capabilities. Build and manage a high-impact team across Developer Marketing, Developer Relations, and Community, integrating brand storytelling, technical enablement, and ecosystem engagement into a cohesive operating model. Shape and launch developer-focused go-to-market initiatives, including major product launches, technical content strategies, event presence, and digital campaigns tailored to builder audiences. Own the developer funnel, from brand awareness to usage to community contribution—partnering with Product, Data, and Growth to define success metrics and track performance across the entire journey. Act as a visible, credible voice for Circle in the developer community; represent the company at key technical conferences, media moments, ecosystem gatherings, and online channels. Drive Circle’s presence in global developer ecosystems, with an emphasis on regional community building, hackathons, strategic partnerships, and support for emerging markets. Bring the “big tent” vision to life—ensuring the developer experience is welcoming, inclusive, and empowering for builders across backgrounds, industries, and geographies. Collaborate with Growth and Partnerships to support go-to-market activation with wallets, exchanges, infra partners, fintechs, and other ecosystem players to extend developer impact. Accelerate use case discovery and experimentation across payments, commerce, DeFi, and financial infrastructure by inspiring developers to build with programmable dollars. Contribute to overall Marketing team culture, structure, and strategy as a senior leader, while championing developer success as a company-wide priority. What You'll Bring To Circle 15+ years of experience in developer marketing, developer relations, or ecosystem-focused product marketing roles. Proven track record of building and scaling global developer ecosystems, communities, or platforms—especially in crypto, fintech, cloud, or developer tools. Strong technical fluency in APIs, smart contracts, blockchain, and/or web infrastructure; engineering background or experience working closely with engineering teams. Experience with Ethereum, Solana, Base, L2 ecosystems, stablecoins, and/or decentralized finance platforms. Experience leading cross-functional programs in fast-paced, product-led environments with a strong bias for action. Exceptional team leadership, talent development, and org-building skills; able to grow and manage a distributed, multidisciplinary team. Deep empathy for developers—understands how they learn, how they build, and how to earn their trust. Excellent communication and storytelling abilities—equally comfortable with a keynote, fireside chat, blog post, or technical AMA. Passion for Circle’s mission to increase global economic prosperity through programmable internet money. Additional Preferred Qualifications Exposure to or experience in multi-region developer community development (LATAM, Africa, Southeast Asia, etc.). Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages. Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations. Base Pay Range $270,000 - $310,000 We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law. Should you require accommodations or assistance in our interview process because of a disability, please reach out to View email address on click.appcast.io for support. We respect your privacy and will connect with you separately from our interview process to accommodate your needs. Seniority level Executive Employment type Full-time Job function Marketing and Sales #J-18808-Ljbffr Circle