content marketing manager for kids’ entertainment

Описание: Lingokids is an entertainment platform for young children that creates ad‑free, KidSAFE-certified games and content in-house. It serves 20 million children monthly and aims to become a leading entertainment destination for kids. Задачи: Run the content portfolio, deciding which games and content to greenlight, extend, scale, or retire based on their contribution to paid subscriber retention Set success criteria for new content before launch and at each subsequent review, including early engagement, repeat play, and engaged‑user retention Own content’s contribution to paid retention as the team’s primary KPI, defining and defending leading indicators Lead releases and live operations, owning the weekly release cadence and content calendar, including when content ships, how it is packaged, sliced, and sequenced, and who sees what and when Build a steady pipeline of tests for launches, packaging, and content surfacing, with clear rules for what is worth shipping Shape how the app presents content by working with Product and Design on in‑app surfaces, discovery, and features; define content recommendation goals with the Director of Personalization Give leadership a clear view of content performance and recommend next steps Work with the Product/Content & Engagement analytics team, building on company‑level metric definitions and content‑value measurement without duplicating them Work with Growth on shared in‑app surfaces, owning the Studios side Требования: Have owned game or content performance as the accountable PM, GM, or live‑ops lead in a games business, with accountability for a delivered KPI Have made data‑based greenlight, scale, and kill decisions and be able to discuss decisions that were wrong Understand retention curves, cohorts, engagement and session metrics, and renewals; know what influences them and how to distinguish signal from noise Be able to obtain answers hands‑on using SQL, Amplitude, or equivalent, and brief analysts on further analysis Have run a release cadence, content calendar, or live‑events pipeline Take a commercial, data‑driven approach while respecting creative work and using targets rather than taste Have led a small team and built a function from a partial starting point Be fluent in English, with clear spoken and written communication, especially in asynchronous and long‑form formats Условия: Career development budget of up to €2,000 per year for books and training Work from home or from the Madrid offices, within a 2‑hour difference from Spain (GMT+1) Stock options Home office setup allowance of €400 and €35/month for remote work expenses Meal allowance of €60/month on a Cobee card Flexible compensation for meal, transport, and childcare expenses through Cobee, integrated into payroll Private health coverage at exclusive rates through Adeslas, deducted from payroll Free Spanish and English language classes Visa sponsorship for working in the EU, with the process handled and costs covered Company gatherings and off‑sites in different parts of Spain #J-18808-Ljbffr HireHi