Sr Customer Marketing Manager - Life Sciences
$115k - $145kHoneywell INC.
As a Sr. Customer Marketing Manager at Honeywell, you will lead the strategy and team responsible for our Life Sciences business within Process Solutions. This role is responsible for developing and executing comprehensive customer marketing strategies that drive engagement, pipeline and retention. The successful candidate will have proven leadership experience and a track record of building successful customer marketing programs at scale. Responsibilities Key Responsibilities Develop and implement comprehensive customer marketing strategy aligned with business objectives Lead customer lifecycle marketing initiatives Partner with cross-functional teams including Product, Sales, Customer Success, and Brand Marketing to define customer segmentation strategies and personalized marketing approaches Establish KPIs and metrics to measure customer marketing effectiveness Team Management & Development Manage and mentor a team of customer marketing professionals Provide strategic direction, coaching, and professional development opportunities Recruit, hire, and onboard new team members as needed Foster a collaborative and high-performance team culture Conduct regular performance reviews and career development planning Program Development and Execution Design and execute marketing campaigns aimed at lead generation, cross sell and upsell, as well as retention Develop marketing materials including case studies, testimonials, and thought leadership pieces Create and manage customer communication strategies across multiple channels Lead customer event marketing including user conferences, webinars, and customer events Analytics & Optimization Monitor and analyze customer marketing performance metrics and ROI Conduct customer research and gather insights to inform marketing strategies Implement A/B testing and optimization frameworks for continuous improvement Generate regular reporting on customer marketing impact and business outcomes Use data‑driven insights to refine targeting and messaging strategies Qualifications You Must Have 7+ years of marketing experience with 4+ years in customer marketing, lifecycle marketing, or a related field 3+ years of people management experience with direct reports Proven track record of developing and executing successful customer marketing programs Background in Life Sciences, SaaS, technology, or similar industries required We Value Bachelor's degree in Marketing or a related field The annual base salary range for this position in California and New York (excluding most major metropolitan areas), Colorado, Connecticut, and Hawaii is \$115K - \$145K. For Washington and most major metropolitan areas in New York & California, the annual base salary range is \$130K - \$160K. This salary information serves as a general guideline. Honeywell considers various factors when extending an offer, including but not limited to the scope and responsibilities of the position, the candidate's work experience, education and training, key skills, and market and business considerations. This position is incentive plan eligible. Benefits of Working for Honeywell In addition to a performance‑driven salary, cutting‑edge work, and developing solutions side‑by‑side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer‑subsidized Medical, Dental, Vision, and Life Insurance; Short‑Term and Long‑Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave; Paid Time Off (for vacation, personal business, sick time, and parental leave); and 12 Paid Holidays. Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, care or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. Required Skills Communication Skills Life Sciences Management Skills Marketing Campaigns Presentation Skills Segmentation #J-18808-Ljbffr Honeywell INC.
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Honeywell INC. in Hamilton, Ohio seeks a Sr. Customer Marketing Manager to lead customer marketing strategies for the Life Sciences business unit. This role involves managing a team, developing marketing campaigns, and analyzing performance metrics. A successful candidate...Suggested$172k - $229k
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