Communications Manager

Position Title Communications Manager (CM) Organization: Office of University Communications and Marketing Location: Binghamton, NY Job ID: 200157 Salary: Commensurate with experience Essential Duties and Responsibilities Write unique, cross‑platform content for digital and print assets including social media, websites, videos, infographics, multimedia presentations and brochures. Write, edit, and coordinate feature stories for print and digital outlets; manage projects when required. Identify stories that can be pitched to the media; work with faculty experts to develop articles. Conceive, write, and coordinate website content and posting of content on the University website. Formulate social media strategies and tactics (particularly videos) to increase brand awareness and engagement in support of the University's social media and marketing goals. Work with CMs to develop these projects for all schools/divisions as needed. Stay updated on industry trends, social media tools, platform updates, performance‑tracking tools, and regularly share this information with the CM team. Provide ongoing communication consultation as requested by the VP of UCM or the director of communications. Work with Communications and Marketing team members to support programs with professional services such as photography, videography, writing, design, special events, media relations, and social media promotions. Work closely with the director of communications to obtain in‑house assistance when appropriate and negotiate with outside freelance help when necessary. Knowledge, Skills and Abilities Effective writing, interpersonal and organizational skills. Knowledge of content‑management principles. Ability to edit templates within a CMS environment. Understanding of web publishing and related technical concepts. Ability to perform well under pressure, meet deadlines, and manage multiple tasks simultaneously. Attention to detail. Journalistic instincts. Requirements Bachelor’s degree in a related field or bachelor’s degree with related work experience. At least 3 years of editorial experience. Experience monitoring and managing social media outlets for a business or institution. A portfolio of professional work. Preferred Higher‑education experience. Other Information Visa sponsorship is not available for this position. Binghamton University is a non‑E‑Verify employer. Equal Opportunity / Anti‑Discrimination Binghamton University is a premier public R1 research institution that provides equal opportunities for all. The State University of New York is an Equal Opportunity/Affirmative Action Employer. The University’s policies prohibit discrimination on the basis of age, race, color, religion, disability, national origin, gender identity or expression, sexual orientation, veteran or military status, marital status, domestic violence victim status, genetic predisposition or carrier status, and criminal history where permissible. The University is committed to providing reasonable accommodations for individuals with disabilities. #J-18808-Ljbffr