Sales & Marketing Assistant

American GroundPro is hiring a full-time Sales & Marketing Assistant to support business development, lead generation, client retention, and administrative sales operations. This role blends outbound prospecting, CRM management, past-client reactivation, and sales support. You’ll help generate new opportunities, strengthen existing relationships, and support the sales pipeline from first contact through follow-up. Industries we serve include landscaping, construction, municipalities, HOAs, CDDs, and property management. Key Responsibilities Lead Generation & Prospecting Research and build prospect lists using LinkedIn, Google, and industry databases Identify decision-makers (property managers, CAMs, facility managers, landscapers, municipalities) Conduct cold outreach via phone and email Qualify leads and schedule appointments for the sales team Past Client Reactivation & Retention Proactively reach out to past clients to identify: Redo opportunities (mulch refreshes, enhancements, seasonal work) Recurring or retentive maintenance needs New properties under management Maintain organized follow-up schedules for annual and seasonal services Support reactivation campaigns and relationship touchpoints Document insights and opportunities in the CRM CRM & Sales Administration Maintain accurate CRM records (Pipedrive) Track outreach, notes, and lead stages Enter approved estimates into company systems Assist with invoice entry and documentation Provide weekly reporting on activities and pipeline health Customer Experience Send post-project customer satisfaction surveys Track and summarize client feedback Support customer appreciation and retention initiatives Assist with professional follow-up communications Marketing Support Website management, WordPress experience a plus SEO Google ads & digital advertising Social media management Content creation Email marketing Sales & Business Development Support Analytics & reporting Brand Management Events & Trade Shows Qualifications Required Strong organization and attention to detail Professional phone and email communication skills Comfortable with cold outreach and follow-up Proficiency in Microsoft Office or Google Workspace Preferred WordPress Google Ads Google Analytics Google Search Console SEO tools Canva and/or Adobe Creative Suite Microsoft Office Suite CRM platforms (HubSpot, Salesforce, Zoho, etc.) Social media management platforms Strong writing, communication, and organizational skills Basic photography and video editing skills Background in landscaping, construction, real estate, or property management (a plus) Ideal Candidate Detail-oriented and dependable Confident communicator who builds rapport easily Self-starter who takes initiative without constant direction Comfortable balancing outreach, admin work, and follow-up Strong follow-through and task ownership Why Join American GroundPro? Growing Florida-based specialty services company Direct impact on revenue and client retention Stable, full-time role with growth potential Tight-knit, high-accountability team This role is ideal for someone who enjoys building relationships, staying organized, and helping turn past clients into repeat business. #J-18808-Ljbffr