Director, Sales
Regal Rexnord
Scope of Leadership Role:
- Build up an attractive and leading position covering Air Moving/Commercial Motor in all South Asia countries
- Drive short and long-term business development in all specific vertical market/segment
Key Responsibilities:
Strategic Revenue Growth
- Develop and execute APAC sales strategies and target for Air Moving/Commercial Motor, targeting data centers, semiconductor and commercial building & HVAC.
- Lead market expansion in SEA through distributor network built-up, optimization and OEM partnerships, ensuring alignment with corporate sustainability goals
Commercial Excellence
- Drive specification-influence strategies with stakeholders at key accounts and consultants, leveraging deep knowledge of EC motor technology, IoT integration, and regulatory standards
- Build sales excellence process, channel development and management process in SEA region
- Position EC technology advantages vs. AC fans (TCO, efficiency, controllability)
- Recruit/train tiered distributor network (prioritizing partners with HVAC technical capabilities)
Organization Leadership
- Monitor and manage performance metrics (e.g., sales growth, market share, margin) to build a high-performance sales organization.
- Act as a key liaison between the sales team and internal functions (Marketing, Product Management, Engineering, and Finance) to ensure strategic alignment and effective resource deployment for key opportunities.
- Strategically allocate resources and manage the regional sales budget to maximize ROI and support strategic initiatives across the SEA region.
Ecosystem Development
- Forge alliances with government agencies (BCA Singapore), industry consortia (SG Green Building Council), and channel partners to advance EC adoption in green infrastructure projects
- Monitor competitor innovations through market intelligence, adjusting pricing/trade terms to gain strong market share
Professional Experience/ Qualifications:
- Education: Bachelor degree above in business marketing or engineering or equivalent experience and education, MBA is preferrable;
- Experience: Minimum 10 years in B2B industrial sales(EC fan, HVAC), 5+ years managing multi-country SEA teams. Experience with long-cycle sales (6-18 months) involving spec-in influence (engineers, consultants);
- Regional Acumen: Established network across SEA industrial supply chains. Ability to partner effectively (internally and externally) with personnel at all levels, particularly at top management levels / decision makers within the customer base;
- Leadership Traits: Data-driven decision-making, matrix-team mobilization, problem solving;
- General: Proficiency in English + Mandarin, willing to travel frequently
About Regal Rexnord
Regal Rexnord is a publicly held global industrial manufacturer with 30,000 associates around the world who help create a better tomorrow by providing sustainable solutions that power, transmit and control motion. The Company’s electric motors and air moving subsystems provide the power to create motion. A portfolio of highly engineered power transmission components and subsystems efficiently transmits motion to power industrial applications. The Company’s automation offering, comprised of controls, actuators, drives, and precision motors, controls motion in applications ranging from factory automation to precision control in surgical tools.
The Company’s end markets benefit from meaningful secular demand tailwinds, and include factory automation, food & beverage, aerospace, medical, data center, warehouse, alternative energy, residential and commercial buildings, general industrial, construction, metals and mining, and agriculture.
Regal Rexnord is comprised of three operating segments: Industrial Powertrain Solutions, Power Efficiency Solutions, and Automation & Motion Control. Regal Rexnord has offices and manufacturing, sales and service facilities worldwide. For more information, including a copy of our Sustainability Report, visit RegalRexnord.com.
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