Social Media Lead
Full-time
hurra.com
Role Description
Du entwickelst Social Media nicht nur weiter – Du gibst die Richtung vor. Als Social Media Lead verantwortest Du die strategische Weiterentwicklung unserer Kunden über relevante Plattformen hinweg. Du erkennst Potenziale, entwickelst klare Channel- und Content-Strategien und nutzt AI gezielt, um Zielgruppen besser zu verstehen, kreative Ansätze schneller zu testen und Inhalte wirksamer zu machen.
Gemeinsam mit Deinem Team verbindest Du Markenverständnis, kreative Ideen und datenbasierte Insights zu Social-Media-Konzepten, die Aufmerksamkeit schaffen, Marken stärken und messbare Ergebnisse liefern.
- Teamführung & Entwicklung: Du führst und entwickelst ein Team aus Social-Media-Spezialisten, gibst Orientierung und schaffst den Freiraum für starke Ideen. Als fachlicher Sparringspartner förderst Du Eigenverantwortung, strategisches Denken und kreative Exzellenz.
- Strategie & Kundenerfolg: Du entwickelst Paid-Social-Strategien entlang der gesamten Customer Journey und übersetzt Geschäftsziele in wirksame Kampagnen. Dabei stärkst Du Marken, erschließt Wachstumspotenziale und sorgst für messbare Ergebnisse.
- Cross-Channel-Steuerung: Du denkst Social Media nicht isoliert, sondern im Zusammenspiel mit SEA, Display und Programmatic. Budgets und Maßnahmen steuerst Du kanalübergreifend dorthin, wo sie die größte Wirkung erzielen.
- Daten, Testing & Optimierung: Du erkennst Muster in Performance-Daten, leitest klare Handlungsempfehlungen ab und entwickelst Kampagnen über strukturierte Tests kontinuierlich weiter.
- AI & Innovation: Du nutzt AI, Automatisierung und neue Plattformfunktionen, um Zielgruppen besser zu verstehen, kreative Varianten schneller zu entwickeln und Kampagnen effizienter zu skalieren. Neue Trends prüfst Du nicht nur, sondern machst daraus konkrete Vorteile für Kunden und Team.
Qualifications
- Erfahrung im Paid Social: Du hast drei bis fünf Jahre relevante Berufserfahrung im Paid-Social-Management – idealerweise in einer Agentur, Beratung oder auf Unternehmensseite.
- Sicherer Umgang mit Plattformen und Tools: Meta Ads, LinkedIn Campaign Manager, TikTok Ads sowie gängige Planungs-, Analyse- und Optimierungstools gehören für Dich zum Arbeitsalltag.
- Analytisches und technologisches Verständnis: Du arbeitest sicher mit Tracking-, Analytics- und Reporting-Tools, erkennst Zusammenhänge in Daten und leitest daraus klare Maßnahmen zur Optimierung ab.
- Kommunikation auf Augenhöhe: Du kannst komplexe Themen verständlich vermitteln, überzeugst im Kundenkontakt und arbeitest gerne mit unterschiedlichen Fachbereichen und Teams zusammen.
- Sehr gute Sprachkenntnisse: Du sprichst Deutsch mindestens auf C1-Niveau und kommunizierst auch auf Englisch sicher im beruflichen Umfeld.
Benefits
- Remote & flexibel: Genieße maximale Flexibilität – arbeite von jedem Ort weltweit und gestalte Deine Arbeitszeiten nach Deinem Lebensstil.
- Wachsendes internationales Team: Werde Teil eines internationalen, dynamischen Teams, das Dich inspiriert und unterstützt.
- Innovatives Umfeld: Profitiere von einer Unternehmenskultur, die Dich fördert und kontinuierliche Weiterbildung unterstützt.
Company Description
Hurra com™ is a leading independent digital performance agency and technology provider. Originally based in Germany, we now operate globally, creating an innovative landscape where cutting-edge technology meets creative online marketing strategies. Our core services include SEM, SEO, social media, and display advertising, all supported by advanced technologies such as GDPR-compliant tracking and anti-click fraud systems.
However, we don’t stop there. Our team is committed to transformative consultancy and strategic services, shaping the future of digital marketing.
At Hurra com™, we embrace the power of remote work, valuing diversity and flexibility. Our team is our greatest asset, continually evolving to tackle the challenges of the digital world.
Ready to make an impact? Dive into a culture of collaboration, creativity, and continuous learning. Unleash your potential at Hurra com™!
Vacancy posted a month ago
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