MANAGER, BROADCAST MEDIA SALES

Reports To: Sr. Manager, Broadcast/Media Marketing Manager Direct Reports: None FLSA Status: Full-time, salaried non-exempt Application Deadline: Rolling application Work Location: New Orleans, Louisiana Our Mission and Your Impact The New Orleans Saints, New Orleans Pelicans, and Laketown Squadron proudly represent the NFL, NBA, and G-League using our platform to uplift the Gulf Coast and create lasting community impact. Rooted in the vibrant spirit of New Orleans, we celebrate diversity, embrace culture, and unite people through the power of sports. Guided by our core values—community, teamwork, celebrating individuality, people first, integrity, and excellence—we foster an inclusive culture and seek people who share these values to help strengthen the bond between our teams and the city we call home. Position Summary The Broadcast Media Sales Manager is responsible for driving advertising revenue and monetization across all New Orleans Saints, New Orleans Pelicans, and Birmingham Squadron media platforms. This includes linear television, radio (English & Spanish), digital channels, the Gulf Coast Sports & Entertainment Network, and emerging media opportunities. The position focuses on developing and selling integrated, multi-platform marketing partnerships that deliver value for brands while maximizing fan engagement. Working cross-functionally, this role will shape go-to-market strategies, identify new revenue streams, and position our media portfolio as a premier destination for local, regional, and national advertisers. What You’ll Be Doing Revenue Strategy & Sales Drive multi-platform advertising revenue across linear, radio, digital, and emerging media channels. Develop and pitch integrated marketing partnerships that combine broadcast, digital, and branded content opportunities. Build and maintain strong relationships with advertising agencies, local/regional businesses, and direct-to-brand clients to generate new revenue streams. Collaborate closely with Corporate Partnerships to align sales strategy, pricing, packaging, and go-to-market efforts. Identify and execute non-traditional and custom sponsorship opportunities that maximize advertiser value and fan engagement. Linear Television Broadcast Opportunities Package and sell in-game and shoulder programming (pre/postgame, original content) as premium sponsorship opportunities. Partner with agencies and brands to create custom integrations, in-game features, and branded content segments. Saints, Pelicans, & squadron Radio (Flagship Stations and Network Affiliates) Monetize radio broadcasts through targeted ad sales efforts focused on local and regional advertisers. Develop sponsored segments, live reads, and custom audio integrations tailored to brand objectives. Expand agency and direct client relationships to grow consistent radio revenue pipelines. Identify opportunities to syndicate and monetize content across additional markets and partners. Digital Direct-to-Consumer Platform(s) Drive advertising revenue growth through innovative content offerings. Create and sell premium digital sponsorships, including alt broadcasts, branded content, and exclusive series. Partner with brands and agencies on data-driven, targeted advertising solutions. Launch and monetize non-traditional broadcasts and interactive experiences that attract new advertisers. Gulf Coast Sports and Entertainment Network Lead regional sports network monetization strategy, with a focus on attracting local and regional advertisers. Develop scalable ad sales packages and sponsorship models across all Benson-owned properties. Build strategic partnerships with agencies to position the network as a must-buy regional media platform. Collaborate cross-functionally to ensure consistent revenue growth and inventory optimization. What You’ll Bring Bachelor’s degree in Broadcast Communications, Marketing, Sports Management, or related field preferred. 5+ years of experience in media sales, advertising partnerships, or sports/media revenue roles. Proven track record of driving revenue through agency relationships and direct-to-brand sales, particularly with local and regional advertisers. Deep understanding of multi-platform media sales (TV, radio, digital, streaming) and integrated marketing strategies. Experience developing custom sponsorships, branded content, and non-traditional advertising solutions. Strong network of advertising agency contacts and regional business relationships preferred. Demonstrated success in packaging and selling cross-platform media assets. Excellent communication, negotiation, and presentation skills with a client-first, revenue-focused mindset. Ability to thrive in a fast-paced environment and work flexible hours, including nights and weekends. All Candidates Should Have Commitment to community and a people-first mindset Strong teamwork and collaboration skills Ability to celebrate individuality and value diverse perspectives High integrity and a proactive, solutions-oriented “winning” mindset What We Offer Medical, Dental and Vision Insurance options 401K with employer contributions Paid parental leave PTO and paid holidays Wellness Program The New Orleans Saints and New Orleans Pelicans ("Teams") are committed to providing equal employment opportunities for candidates and employees regardless of their membership in any protected classifications. The Teams will not discriminate in violation of the law on the basis of race, color, age, national origin, sex (including sexual orientation, gender identity, transgender status, and pregnancy), religion, physical or mental disability, genetic information, marital status, veteran status, familial status, status as a victim of domestic violence, and/or any other legally protected class under applicable federal, state, or local laws. This anti-discrimination policy applies with respect to all employment decisions, including but not limited to hiring, promotion, discipline, and discharge. The Teams are committed to equal opportunity for persons with disabilities in compliance with the Americans Disabilities Act and state law. If you feel you need an accommodation for a disability, please inform us. Requests for accommodation will be evaluated on a case-by-case basis. If you request an accommodation, it is essential that you participate fully in the interactive process. #J-18808-Ljbffr