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Paid Media Specialist - (Ref: 198472)

$100k - $115k
Full-time

Forsyth Barnes

Title: Paid Media Specialist - (Ref: 198472)

Location: Chicago, Illinois (Hybrid – 3 Days Onsite)

Salary: $100,000–$115,000 Base + 10% Bonus

Employment Type: Permanent

The Opportunity

Forsyth Barnes is partnering with an established, multimillion-dollar industrial distribution business to recruit two Paid Media Specialists as part of a strategic move to bring paid search operations in-house. With over $30 million in annual paid media spend, this is an opportunity to take ownership of large-scale Google Ads and Microsoft Advertising campaigns, working alongside an experienced digital marketing team to drive performance and commercial growth.

Key Responsibilities - Paid Media Specialist (Paid Search)

  • Manage and optimise Google Ads and Microsoft Advertising (Bing) campaigns.
  • Take ownership of Google Shopping campaigns, including product feeds and campaign performance.
  • Execute paid search strategies across multiple e-commerce domains.
  • Monitor ROAS, campaign efficiency and overall advertising performance.
  • Collaborate with Paid Media Managers to transition agency-managed campaigns in-house.

Key Requirements - Paid Media Specialist (Paid Search)

  • 5+ years' hands-on paid search experience, with advanced Google Ads and Microsoft Advertising expertise.
  • Strong experience with Google Shopping, product feeds and campaign optimisation.
  • Proven experience managing complex, high-budget paid search accounts.
  • Background in industrial distribution, manufacturing, hardware, tools or product-led e-commerce preferred.
  • Search Ads 360 (SA360) experience highly desirable.
  • Google Analytics experience beneficial.

What's on Offer

  • Competitive base salary + 10% annual bonus.
  • Opportunity to manage campaigns within a $30M+ annual advertising operation.
  • Significant ownership and influence as paid search transitions in-house.
  • Healthcare benefits, 401(k) and 15 days PTO.
  • Hybrid working arrangement (3 days onsite)

Vacancy posted 3 days ago
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