Social Media Manager

Social Media Manager (Full-Time Contractor)

Who We Are

Celebrating over 38 years of service, The Balm In Gilead, Inc., a 501(c)(3) non-profit, non-governmental organization, develops educational and training programs specifically designed to establish sustainable, integrated systems of public health and faith principles, which helps to improve health outcomes of individuals living in urban, rural, and remote communities throughout the United States.

Founded by Dr. Pernessa C. Seele, The Balm In Gilead, Inc. was created to uplift and empower faith communities to become a beacon of light as health advocates in communities they serve. Under the leadership and direction of Dr. Seele, The Balm In Gilead has been recognized globally for its successful work with diverse faith institutions in implementing transformative health programming across six African Countries, the Caribbean and the United States. To learn more, visit

Position Overview

The Social Media Manager will be responsible for managing and growing The Balm In Gilead Inc.’s digital presence across multiple platforms, including YouTube, Facebook, Instagram, and LinkedIn. This role requires a highly creative and strategic individual who can produce engaging content, write compelling copy, and execute social media campaigns that align with brand messaging.

Key Responsibilities

● Manage and maintain The Balm In Gilead, Inc.’s social media platforms: YouTube, Facebook, Instagram, and LinkedIn

● Create, schedule, and publish engaging content across all platforms

● Write clear, compelling, and on-brand copy for posts, captions, and video content

● Design high-quality visuals using professional design software (Adobe Creative Cloud, Canva,etc.) , including graphics, reels, carousels, and promotional materials

● Record, edit, and produce short-form and long-form video content for social media

● Develop strategy and manage a content calendar aligned with organizational goals

● Monitor engagement, respond to comments/messages, and foster online community growth

● Stay up to date with social media trends and platform updates to optimize performance

Qualifications

● Bachelor’s degree in Marketing, Communications, or a related field

● Minimum of 5 years of experience in social media management or digital marketing

● Advanced proficiency in creating polished, branded graphics, presentations, and social media content using professional design tools (i.e. Adobe Creative Cloud, Canva, etc.)

● Proven experience recording and editing video content for social media platforms

● Strong copywriting and storytelling skills

● Ability to manage multiple platforms and projects simultaneously

Position Details

● Full-time contractor role

● Residence in Richmond Metropolitan Area

● Ability to work out of our Richmond office in-person, M-F, 9am – 5pm

● Pay: $55K-$60K Annually

● Reports to Marketing & Communications Director