Head of Accounting

Head of Accounting Laurel Innovations Location: Pleasant Grove, Utah Work Arrangement: In-office strongly preferred; exceptional remote or hybrid candidates considered. Employment Type: Full-time Compensation: Base salary of $65,000, commensurate with experience, plus an annual performance-based bonus and meaningful equity ownership. Our equity program is designed to provide significant long-term upside, with the potential for equity proceeds to exceed cash compensation if Laurel achieves its growth and exit objectives. The Opportunity Laurel Innovations is growing rapidly, and this role offers the opportunity to help shape how the company scales. The Head of Accounting will have one overarching mandate: Help Laurel scale intelligently, reach profitability, build enterprise value, and prepare for a potential successful exit within a target three-year timeline. This is a high-impact opportunity for an ambitious accounting professional who wants to take ownership of a company’s financial operations, work directly with founders, and play a meaningful role in its next stage of growth. Priorities will evolve. New challenges will emerge. The successful candidate won’t wait for someone else to define every responsibility—they’ll help build the systems, processes, and financial strategy needed to move the company forward. About Laurel Innovations Laurel Innovations is an AI-powered race timing, tracking, and storytelling platform powering more than 500 endurance events annually, including Bay to Breakers, the Surf City Marathon, the Boston 10K for Women, the Houston Half Marathon, and Run the Wharf. Serving hundreds of thousands of athletes annually, Laurel delivers accurate race timing, real-time athlete tracking, AI-powered storytelling, live spectator experiences, and advanced race operations. Our combined hardware and software platform is transforming how large-scale events track participants by replacing legacy RFID timing technology with patent-pending micro-checkpoints throughout the course. This enables real-time tracking, enhanced safety insights, richer race data, and unprecedented operational visibility. Laurel was born out of an endurance event production company co-founded by an MIT engineering PhD. After proving the technology across hundreds of events, the founders separated the technology business, sold the event production division, and reinvested the proceeds into Laurel to focus exclusively on scaling the platform. With proven technology, established sales and engineering teams, and rapidly growing revenue, Laurel is focused on expanding market leadership, achieving profitability, and building toward a successful exit. The Role The Head of Accounting will be a key member of Laurel’s leadership team, working directly with the founders to guide financial strategy, improve performance, and build the financial infrastructure required for continued growth. This is not a traditional corporate accounting position. We’re looking for someone who combines strategic financial thinking with hands‑on execution. Someone equally comfortable: Building long‑term financial models. Advising leadership on growth and profitability. Forecasting cash flow and capital requirements. Evaluating pricing, margins, and customer economics. Investigating why an account doesn’t reconcile. Improving financial processes and implementing new systems. No task is beneath this role, and no important financial question is outside its scope. Key Responsibilities Financial Strategy & Decision Support Build and maintain integrated financial models connecting revenue, hiring, investments, expenses, cash flow, and capital requirements. Translate financial and operational data into actionable recommendations for founders and leadership. Evaluate pricing, margins, customer economics, growth investments, and strategic initiatives. Identify the financial drivers with the greatest impact on profitability and enterprise value. Help define milestones required to position Laurel for a potential exit. Forecasting & Planning Lead budgeting, forecasting, and long‑term financial planning. Maintain rolling forecasts reflecting current business conditions. Model cash runway, liquidity, profitability, and future capital requirements. Evaluate funding strategies and determine when additional capital may be needed. Develop scenarios that support faster, better‑informed decisions. Analytics & Business Performance Define and track KPIs that reveal whether the business is scaling effectively. Build dashboards that make financial and operational performance actionable. Analyze revenue growth, gross margins, customer profitability, retention, working capital, and cash conversion. Identify trends, risks, and opportunities before they become obvious. Partner with operational and commercial teams to improve performance. The goal isn’t simply to report what happened. It’s to help determine what should happen next. Accounting & Financial Operations Oversee the in‑house accounting function and monthly close. Ensure accurate, timely financial statements and management reporting. Manage cash flow, accounts receivable, accounts payable, payroll coordination, and expenses. Improve financial systems, accounting processes, internal controls, and data quality. Address accounting complexities across Laurel’s hardware and software business. Coordinate with outside tax, accounting, banking, insurance, and legal advisors. Build financial records and processes that support future transaction due diligence. Help determine when and how to expand the accounting team. The Questions This Role Must Help Answer How much additional capital might Laurel need, and when? What funding strategy best supports the company’s objectives? What can Laurel do to reach profitability faster? Which products, customers, and investments create the most value? What does rapid revenue growth mean for cash flow and working capital? Which metrics best predict future performance? What should the company accelerate, change, or stop doing? What must be true for Laurel to achieve a successful exit within three years? AI & Technology Laurel believes AI, automation, and modern financial tools can dramatically improve the speed and effectiveness of a finance organization. We expect our Head of Accounting to embrace these technologies and identify opportunities to use them for financial modeling, forecasting, reporting, data analysis, process automation, and research. AI should augment judgment, not replace it. Financial strategy, recommendations, and accountability remain with the accounting leader. Who Will Thrive Here This role is ideal for someone who enjoys building, takes ownership, and wants to make a visible impact on a growing company. We’re looking for someone who: Is entrepreneurial, resourceful, and comfortable with ambiguity. Enjoys building systems rather than simply maintaining them. Combines strategic thinking with hands‑on execution. Translates financial analysis into business decisions. Takes initiative without needing a detailed playbook. Wants to work directly with founders and influence important decisions. Is motivated by the opportunity to create substantial long‑term enterprise value. This is not a predictable 9‑to‑5 corporate role. Priorities may change quickly, and periods of significant intensity should be expected. Qualifications Required CPA designation. Bachelor’s degree in Accounting, Finance, or a related field. Strong financial modeling, forecasting, and strategic planning capabilities. Strong accounting knowledge and the ability to lead an in‑house accounting function. Experience translating financial analysis into actionable business decisions. Excellent communication skills and the ability to partner effectively with founders and senior leaders. Strong attention to detail, organizational skills, and a hands‑on ownership mindset. Preferred MBA or actively pursuing one. Experience at a startup, growth‑stage technology company, or private equity‑backed business. Understanding of software, recurring revenue, hardware, or connected‑device business models. Experience with transaction preparation, due diligence, or exit planning. Fluency with modern financial systems, analytics, automation, and AI‑enabled workflows. Why Laurel This is an opportunity to join Laurel at a pivotal stage of growth. The product is built. The market is ready for disruption. The technical and sales teams are in place. Revenue is growing rapidly. The owners are fully committed. As Head of Accounting, you’ll have the opportunity to: Make a meaningful impact: Work directly with founders and help shape the company’s future. Build something: Develop the financial infrastructure supporting Laurel’s next stage of growth. Take real ownership: Play a central role in financial strategy, profitability, and performance. Grow professionally: Gain experience across strategy, operations, capital planning, and transaction preparation. Participate in the upside: Receive meaningful equity ownership designed to reward long‑term value creation. Our goal is to build a highly valuable, profitable technology company and position it for a potential successful exit within three years. We want our Head of Accounting to play an important role in making that happen—and share in the value created along the way. #J-18808-Ljbffr Laurel Innovations