Associate Editor, Shop TODAY

Compensation: USD 65,000 - USD 75,000 - yearly Job Description TODAY Digital, the multiplatform arm of America’s favorite morning show, is looking for an Associate Editor to support Shop TODAY’s editorial and commerce initiatives, with a strong focus on our signature awards franchises. The associate editor will play a key role in planning and producing large-scale, high-impact awards packages (including Beauty Awards, Travel Gear Awards and Gifts We Love) while also contributing to daily editorial coverage and tentpole events like Prime Day and Black Friday / Cyber Monday. This person will be integrated in every aspect of the editorial process, from research and testing support to writing, editing and optimizing content to drive performance metrics. The ideal candidate is a sharp, detail-oriented editor with a firm grasp of the lifestyle journalism realm. They should have experience working in a fast-paced environment and can seamlessly shift between big-picture franchise planning and hands‑on content creation. They should also have a knack for providing thoughtful insight and new perspectives into commerce content to help readers make informed decisions about their purchases. Responsibilities: Support end‑to‑end execution and logistical planning of Shop TODAY’s awards franchises, including market research, product and testing coordination, ensuring timelines, deliverables and cross‑team coordination stay on track Partner with editors to develop testing methodologies and ensure editorial consistency and integrity across franchises Support breakout awards coverage, including writing, editing and optimizing stories for increased performance Write, edit and refresh commerce content across categories including beauty, travel, tech and lifestyle Support coverage during tentpole commerce events like Prime Day and Black Friday / Cyber Monday Monitor story performance using analytics platforms and use insights to improve content, headlines, product curation and overall strategy Collaborate with SEO, social and audience teams to maximize reach and conversions Qualifications At least 2+ years of experience in lifestyle, commerce or service journalism Bachelor's degree or equivalent experience Strong editorial judgment with the ability to write clean, engaging and conversion‑minded copy Experience working efficiently and accurately in a deadline‑driven environment managing multiple projects Interest in shopping and lifestyle trends Experience writing and editing in a CMS Experience utilizing SEO best practices and tools Excellent verbal/written communication skills and knowledge of AP style Sharp editorial judgement and a clear understanding of the Shop TODAY voice and audience Experience working on an awards franchise (or similar big project franchise) in the lifestyle space a plus Ecommerce editorial experience preferred; familiarity with affiliate marketing platforms a plus Additional Requirements: Hybrid : This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in‑office requirements at any time. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Salary range: $65,000 - $75,000 Additional Information NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to View email address on click.appcast.io. #J-18808-Ljbffr