Growth Product Manager
CultureMill Recruiting
After a disaster, survivors face a maze: dozens of aid programs, each with its own rules, forms, and deadlines, run on systems that don't talk to each other. Our client is fixing that. Their platform gives survivors one place to find funding, apply for programs, and track their recovery, and gives the state and local governments serving them a single system to run those programs. The team pairs consumer product builders from top tech companies with some of the most experienced emergency management leaders in the country.
As the Growth Product Manager you'll own the survivor's journey through the Survivor Portal, from sign-up to funds received. People already have a strong reason to sign up. The harder problem, and the heart of this role, is making the product valuable enough that they keep coming back through a recovery that can take months. You'll report to the Director of Product, work day to day with engineering, design, operations, and lifecycle marketing, and own your bets end to end: the metrics, the experiments, and what ships. The role is built as a path to Senior PM.
What You'll Do
- Own engagement and funnel metrics across the full journey, from sign-up to funds received to return visits
- Run the experiment pipeline across onboarding, program discovery, applications, and re-engagement, and ship what wins
- Make complex, high-stakes steps simple enough for a stressed person to complete on their phone
- Partner with lifecycle marketing on the text, email, and in-app moments that bring people back
- Improve the AI-driven tools that match survivors to the grants and programs they're most likely to qualify for
- Run your own user research and prototype testing, and turn what you learn into clear requirements
- Prototype quickly, write tight specs, and work with engineering and design to ship in days
Who You Are
- 2–5 years in product management, or in a growth, analytics, or product-adjacent role at a B2C with a clear path into PM
- Consumer app experience, ideally on products people rely on in high-stakes moments, such as banking, healthcare, insurance, or benefits
- A track record of moving an engagement or funnel metric, and the ability to walk through the experiment, the data, and what you'd do differently
- Experience running discovery and user research for users with a wide range of ages and comfort with technology
- A self-starter who has used AI, or built your own tools, to get to an outcome faster
- Based in Austin or willing to relocate, and excited to work in person with the team
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