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Associate Creative Director, Art Director

GlossGenius

Associate Creative Director, Art DirectorGenius AI is building technology to help local businesses run themselves. Genius AI products do the admin work that keeps practitioners from the work they love and the people they serve. From GlossGenius to Reception, its products work 24/7 on busywork like booking, marketing, client management, finances, staff and inventory management, and more.Genius AI technology has saved businesses 106M in admin hours, earned them $2.0B in additional revenue, and facilitated more than 624M client touch points.As Associate Creative Director, Art Director, you will own the idea behind our biggest campaigns, from creative concepts, to the art direction of video and photography, to defining our verbal approach, and stay hands-on enough to prove the idea works. This is a hands-on role, you love ideating and producing work with creative partners. You will sit at the center of brand marketing campaign work spanning holistic brand campaigns, paid meta big swings, and turning real customer stories into work that makes people feel something. We expect you to challenge how we make creative, use AI, accelerate our ambitious goals, and bring a writer's instincts and an art director's eye to the same brief.You must be commutable to our NYC headquarters or San Francisco office and will operate in a hybrid environment. We default to being in-office 3-4 days per week with required attendance on Tuesdays and Thursdays.What You'll DoOwn the big idea by originating campaign platforms, creative approach, and written concepts that carry Genius AI across paid social, video, and brand momentsLead concept development for paid Meta big concepts, shaping work that earns attention in the feed and holds up against performance dataWrite the ideas yourself, including scripts, headlines, manifestos, and creative briefs that make the concept land before a single frame is designedArt direct customer story videos and photo shoots from treatment through final cut, including casting, shot lists, and edit feedbackBuild AI-powered creative workflows that speed up concepting, storyboarding, and production, and set the standard for how the team uses themShip fast by showing work early, taking feedback in stride, and iterating quickly without lowering the bar for craftTie every concept back to company goals and plan across the full marketing ecosystem, so brand, paid, lifecycle, product, and events all reinforce the same ideaMentor designers and editors, raising the level of craft and conceptual thinking across the teamWhat We're Looking For8+ years in art direction and concept development at an in-house brand team, creative agency, or brand studio, with a portfolio led by campaigns and videoFluent in AI: you use it to concept, storyboard, prototype, and produce, and you've built repeatable workflows, not just experimented with promptsSet direction and ship: you'd rather put a strong concept in front of people and iterate than spend weeks aligning before startingCopywriting craft that shows in your portfolio, including taglines, scripts, and narrative that stand on their own without the visualsLed the creative vision for video and photography shoots, from concept and treatment through final edit, with a clear point of view on story and approachConcepted paid social work that had to perform, with fluency in how creative earns attention in a feedThink in ecosystems, not assets: you connect creative to business goals and know how one idea moves through paid, lifecycle, product, events, and salesBenefits & PerksFlexible PTOCompetitive health & dental insurance options, with premiums partially covered by GGFertility and adoption benefits via Carrot and KindbodyGenerous, fully-paid parental leave policy401k benefit - employees are eligible to contribute starting day 1 of employmentProfessional Development - employees receive a yearly stipend for approved learning and educational-related expensesPre-tax commuter benefitsDependent Care FSATeam Bonding: As a distributed team, being able to build meaningful bonds both virtually and in person is incredibly important to us! We are constantly evaluating how we accomplish this and currently, teams are given opportunities to gather in person throughout the yearAt Genius AI, we celebrate our differences and are committed to creating a workplace where all employees feel supported and empowered to do their best work. We believe this benefits not only our employees but our product, customers, and community as well. Genius AI is proud to be an Equal Opportunity and Affirmative Action Employer.

Vacancy posted 3 days ago
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