Leader, Marketing Partnerships
Johnson Controls
Johnson Controls a global leader in thermal management mission-critical building systems energy efficiency and decarbonization helps customers use energy more productively reduce carbon emissions and operate with the precision and resilience required in rapidly expanding industries such as data centers healthcare pharmaceuticals advanced manufacturing and higher education.
For more than 140 years Johnson Controls has delivered performance where it really matters. Backed by advanced technology lifecycleservicesand an industry-leading field organization we elevate customer performance turn goals into real-worldresultsand help move society forward.
What we offer:
Competitive salary
Paid vacation/holidays/sick time
Comprehensive benefits package including 401K medical dental and vision care
On-the-job/cross training opportunities
Encouraging and collaborative team environment
Dedication to safety through our Zero Harm policy
We are seeking an experienced marketing activation professional with high energy and exceptional communication and organizational skills to help turn Johnson Controls sports partnership portfolio into a strategic growth lever. This role will transform sports alliances into measurable business outcomes by driving new customer acquisition showcasing innovative solutions differentiating our brand and delivering unique customer experiences. The foundation of this work will be JCIs leadership in building solutions technology energy efficiency decarbonization thermal management and mission-critical performance.
This role will be responsible for planning and activating marketing campaigns across JCIs sports marketing portfolio through five core tactics: paid media organic marketing digital events in-person events and Sales Development Representatives (SDRs). Initially the role will lead an agency team of five or more activation specialists with potential expansion to include one to two direct JCI reports.
Note: This role is focused on activating and nurturing existing and future partnerships. It will not be responsible for identifying or negotiating new partnerships. The ideal candidate will have a proven track record of bringing strategic partnerships to life managing stakeholders and delivering creative and impactful experiences for all parties involved.
Areas of Focus
Campaign Planning
Define audience targeting (Ideal Customer Profiles) customer journeys campaign briefs channel mix and budget allocation. Develop lead generation strategies and partner with the Demand Generation and Digital teams on campaign execution and lead capture. Plan digital media investments organic digital strategies in-person events and trade shows digital events and SDR engagement.
Campaign Activation & Measurement
Partner with Field Marketing to execute campaign plans across local markets and regions for the Fire & Security portfolio aligning efforts with long-range business plans and revenue targets. Work closely with the Demand Generation team to track analyze and report key performance indicators.
Sales Collaboration
Ensure alignment between marketing and sales teams on target accounts campaign execution and pipeline goals. Improve the handoff process between marketing and sales through clearly defined processes and KPIs.
Stakeholder Management
Build trust with and influence senior stakeholders across business units Marketing leadership and Sales/Commercial organizations.
Team Leadership
Lead and motivate a team of marketing managers and specialists to develop and activate campaigns. Provide coaching mentorship and professional development. Foster a highly engaged team environment and support strong employee engagement outcomes.
Marketing Team Collaboration
Partner with Field Marketing to develop and support local go-to-market strategies and tactics. Collaborate with Product Marketing and Centers of Excellence (COEs) to inform value proposition development content needs marketing asset requirements event planning and subject matter expert engagement.
Budget Management
Develop annual budget plans aligned with business priorities and maintain accurate tracking of actual spend versus forecast.
What We Are Looking For
- Change agent with experience leading marketing transformation initiatives.
- Collaborative leader who can drive alignment across functions.
- 10 years of progressive experience in marketing and communications demand generation digital marketing events and/or marketing operations within a B2B environment.
- Proven ability to lead major initiatives through project planning stakeholder management operational execution problem solving and KPI reporting.
- Demonstrated success managing lead generation and campaign programs with measurable pipeline and revenue impact.
- Experience leading teams and managing agencies or external vendors.
- Strong ability to develop motivate and lead both direct reports and agency partners.
- Exceptional organizational and project management skills.
- Comfortable engaging directly with customers and colleagues in the field.
- Strong understanding of lead management sales funnels CRM systems and Salesforce.
- Data-driven decision maker focused on measurable business outcomes.
- High-energy professional who inspires enthusiasm and collaboration.
Bonus Points For
- Experience in the commercial Fire & Security industry.
- Demonstrated experience leveraging AI to drive marketing effectiveness and operational efficiency.
- Experience partnering with field sales teams on sales enablement and marketing initiatives.
- Familiarity with Lean and continuous improvement methodologies including 80/20 and Kaizen.
Education
- Bachelors degree in a related field required.
- Masters degree preferred (Business Marketing Communications or related field).
HIRING SALARY RANGE : $00 (Salary to be determined by the education experience knowledge skills and abilities of the applicant internal equity and alignment with market data.) This role offers a competitive Bonus plan that will take into account individual group and corporate performance. This position includes a competitive benefits package. The posted salary range reflects the target compensation for this role. However we recognize that exceptional candidates may bring unique skills and experiences that exceed the typical profile. If you believe your background warrants consideration beyond the stated range we encourage you to apply. To support an efficient and fair hiring process we may use technology assisted tools including artificial intelligence (AI) to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers. For details please visit the About Us tab on the Johnson Controls Careers site at
Controls International plc. is an equal employment opportunity and affirmative action employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin age protected veteran status genetic information sexual orientation gender identity status as a qualified individual with a disability or any other characteristic protected by law. To view more information about your equal opportunity and non-discrimination rights as a candidate visit EEO is the Law . If you are an individual with a disability and you require an accommodation during the application process please visit here.
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