RTCDP Product Lead (Dallas, TX)
$130k - $170kBlue Acorn iCi
Blue Acorn iCi is looking for an RTCDP Product Lead to serve as a hands‑on expert in Adobe Real‑Time Customer Data Platform (RTCDP). This role is responsible for designing, configuring, and validating the data and identity foundation that supports segmentation, activation, personalization, and downstream orchestration across AJO, Marketo, AEM, CJA, and external destinations. You will work closely with Enterprise Architects, AEP engineers, AJO/CJA consultants, and Adobe teams to bring enterprise CDP use cases to life. You will shape data models, identity strategies, ingestion pipelines, and activation workflows to ensure unified profiles and high‑quality data powering customer experiences. Key Responsibilities RTCDP Implementation & Configuration Configure RTCDP components including identity namespaces, datasets, schemas, and mapping workflows. Implement batch and streaming ingestion pipelines using sources, connectors, and APIs. Set up segment definitions, audience sharing, and activation readiness checks. Validate the end‑to‑end flow from ingestion → profile → segmentation → activation. Identity & Profile Architecture Design and implement identity stitching frameworks across CRM IDs, ECIDs, hashed emails, AAIDs, and other identifiers. Configure identity graphs and verify stitching accuracy and profile completeness. Troubleshoot identity‑related issues including profile fragmentation, namespace conflicts, and match rate drops. Data Modeling & Governance Map CRM, behavioral, transactional, and event data to XDM classes and field groups. Implement governance, data minimization, and consent‑related rules for activation. Ensure data quality, deduplication, normalization, and schema consistency. Build RTCDP segments (rule‑based, event‑based, account‑based, and streaming). Configure and test activation destinations including Paid media, Email, and Marketing automation to validate activation performance, latency, and audience accuracy. Work with AEP Technical Consultants to align datasets, schemas, and identity requirements. Partner with AJO Consultants to ensure journey triggers and decisioning rules receive accurate audience input. Support CJA Consultants to align event and profile datasets for reporting. Collaborate with Adobe and client architects to ensure system interoperability. Quality, Testing & Delivery Evaluate ingestion success, data lineage, schema adherence, and governance compliance. Conduct QA across segments, identities, profiles, and activation endpoints. Identify risks tied to data completeness, identity match rates, or activation discrepancies. Produce documentation, mappings, runbooks, and client‑facing technical reports. Required Skills & Experience Platform Expertise RTCDP (core) AJO (audience sharing + orchestration inputs) CJA (dataset readiness for reporting) Familiarity with AEM Assets where metadata‑driven segmentation applies Data Expertise Identity stitching Event‑to‑profile linkage Governance and privacy rules Batch and streaming ingestion pipelines Solution Expertise Integration experience across CRM systems, ad platforms, Marketo, Workfront, ESPs, and web/mobile analytics Experience with AEP Query Service and Data Distiller for audience analysis and enrichment Preferred Qualifications / Education Strong SQL and data troubleshooting skills Experience with cloud platforms (Azure, AWS, GCP) Experience in enterprise MarTech ecosystems Strong client‑facing and documentation experience The base salary range for this position is $130,000 – $170,000 annually. Actual compensation may vary depending on experience, qualifications, geographic location, and other job‑related factors. Full Time, Non‑Temporary Employees enjoy a competitive benefits package that includes medical, dental and vision insurance, life insurance, disability, paid time off, 401(k), and more! ***For US based roles, candidates must have unrestricted authorization to work in the United States without the need for employer sponsorship now or in the future. Infosys Nova Holdings, LLC does not provide immigration or visa sponsorship for this position (including H4 EAD, H‑1B, OPT, CPT, TN, O‑1, E‑3, or J‑1 visas).*** Blue Acorn iCi is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability. Blue Acorn iCi will endeavor to make a reasonable accommodation to the known physical or mental limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to complete this form or to participate in an interview, please contact us at: View email address on click.appcast.io. California applicants: Please click here for CCPA disclosures. #J-18808-Ljbffr Blue Acorn iCi
$130k - $170k
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