Community Engagement Director
Autumn Trace Senior Communities
Community Engagement Director
The Community Engagement Director is responsible for developing and implementing marketing strategies to maintain and grow the community's occupancy. This role requires a dynamic, organized individual who can balance both community engagement and marketing responsibilities while ensuring budget compliance. This individual requires a strong presence in the Columbia City and surrounding communities.
Key Responsibilities
- Marketing & Occupancy Growth
- Develop and execute marketing efforts to increase occupancy and maintain occupancy goals.
- Plan, coordinate and attend internal and external marketing events to promote the community.
- Build and maintain relationships with referral sources, families, and community partners.
- Manage the marketing budget, ensuring effective use of resources.
- Oversee and track leads, move-ins, and move-outs, ensuring accurate reporting.
- Assist with tours and inquiries from potential community members and families.
- Social Media posts Advertisements
Qualifications & Skills
- Previous experience in senior living marketing, or a related field preferred.
- Strong organizational and multitasking skills.
- Excellent communication and relationship-building abilities.
- Ability to work within a budget and track expenses.
- Proficiency in Microsoft Office and basic marketing software.
- Passion for working with seniors.
If you're an enthusiastic, compassionate, senior care professional who is passionate about hospitality and senior engagement- please apply, we'd love to get to know you!
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