Senior Media Manager

Description

At MMGY Global, we believe nothing shapes your view of the world like travel. So every day, we share our client's stories from a perspective that inspires people to see the world differently. Our personalized service and strategy connect media, consumers and influencers across the globe, taking people to new places and changing their view for the better. At MMGY we inspire people to go places.

We have an immediate opening for a Senior Media Manager in our Overland Park, KS office.

Responsibilities include, but are not limited to:

Strategic Thinking

• Collaborate with the media planning team to develop integrated, insight-driven media plans aligned to client goals and audience behaviors.
• Contribute to the development of channel strategy recommendations, audience segmentation, and flighting approaches.
• Own vendor negotiations - securing competitive rates, added value, and preferred placements across media partners.
• Support the development of media POVs, marketplace updates, and strategic memos for client-facing presentations.
• Grow into ownership of full planning deliverables for assigned client accounts, with mentorship from senior planning leadership.
• Serve as the day-to-day campaign activation lead for select clients, attending status calls and assist with media strategy rationale to clients.
• Build and maintain strong relationships with media vendors and platform partners.
• Stay ahead of media marketplace trends, rate fluctuations, and emerging inventory opportunities relevant to travel & tourism.
• Translate research and data (leveraging media and consumer research and platform analytics) into channel and tactic recommendations.

Campaign Activation Management

• Create and distribute all media RFPs, responsible for proactive ideation of new ideas against client KPIs working closely with the planning team
• Oversee campaign trafficking, tagging, QA, and launch readiness across all buying channels.
• Monitor campaign performance in real-time, making proactive optimizations and budget shifts to maximize KPIs.
• Manage and reconcile media budgets ensuring investment is paced and delivering against client KPIs and reconciled post campaign in media ocean.
• Own end-to-end media buying and billing across paid channels working within client and billing timelines within media ocean.
• Ensure client deliverables are completed and executed to client expectations
• Billing media accurately and on schedule according to client invoicing requirements
• Working closely with the performance and measurement team on website tagging structure and strategy, and overseeing tagging implementation and QA
• Oversee junior associate campaign ad ops work thoroughly to ensure high quality standards, and troubleshooting internal technical issues during campaign execution.

Qualifications

• Minimum 4 years of experience in media buying and trafficking work
• Must demonstrate a high level of understanding of ad serving/ trafficking, media performance analytics, and the management of digital media campaigns
• Ability to handle multiple projects and meet tight deadlines under pressure
• Excellent written and verbal communication skills
• Strong presentation skills, ability to communicate internally and externally
• Possess a strong ability to prioritize and handle multiple tasks with flexibility
• Solid understanding of the principles of digital marketing and media concepts

MMGY Global provides a comprehensive PTO + benefits package inclusive of a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.

Who Are We? We're a travel-obsessed collective of more than 600 people across the country and around the globe. And when we say we inspire people to go places, we mean ALL people. That's why we're focused on nurturing a workforce that is representative of the places we visit.