Senior Site Merchandising Associate

Location: Jacksonville Beach, FL Job Id: 406 # of Openings: 0 SENIOR SITE MERCHANDISING ASSOCIATE Job Summary The Senior Site Merchandising Associate will support the evolution of the digital shopping experience by executing site merchandising initiatives that blend creative storytelling with data‑driven decision making. The Senior Site Merchandising Associate will focus on translating merchandising strategy into compelling, customer‑centric site experiences that drive engagement, conversion, and discovery. The Senior Site Merchandising Associate will bring strategic vision to life across the homepage, collection and landing pages, navigation, filters, and other merchandising levers. This position requires strong product intuition, comfortability with performance data, and a creative eye for how products are curated and presented online. This role will play a key part in shaping how customers experience and shop the Natural Life brand online. Duties and Responsibilities Partner on homepage content updates, translating strategy into thoughtful layouts, product groupings, and storytelling moments, ensuring content reflects brand standards & priorities Support the execution and ongoing optimization of collection and landing pages, ensuring clear organization, intuitive flow, and strong shopability Coordinate navigation, filter, and search optimizations to improve product discovery, findability, and overall customer experience Monitor site performance using key e‑commerce metrics (conversion, revenue, engagement, search behavior) and surface insights and opportunities for optimization Partner cross‑functionally with Merchandising, Marketing, Creative, and E‑Commerce teams to ensure cohesive execution and alignment across the site Evaluate product data keeping a pulse on item selling and inventory health to inform decisions around site content and seasonality Assist in testing and learning initiatives, including AB testing, related to site experience, merchandising presentation, and navigation improvements Partner on personalization and recommendation strategy (e.g., product recommendations, recently viewed, trending, dynamic modules) to increase discovery and AOV Support newness, key item, and campaign launches by executing site updates aligned to marketing calendars and merchandising priorities Own site QA and merchandising accuracy, ensuring correct pricing, availability, imagery, links, badges, and product data across key experiences Support SEO and GEO initiatives by optimizing collection page structure, internal linking, and on‑site content to improve organic traffic and customer discovery Comfortable making decisions using both quantitative insights and qualitative customer behavior Ability to identify opportunities independently, propose improvements, and influence cross‑functional partners through insights and clear recommendations Maintain a holistic view of the customer journey and proactively identify opportunities to improve how customers browse and shop Stay up to date on competitive landscape, conducting analyses and feature/functionality comps The above cited duties and responsibilities describe the general nature and level of work performed by people assigned to the job. They are not intended to be an exhaustive list of all the duties and responsibilities that an incumbent may be expected or asked to perform. Required Skills and Abilities Comfortable working with data and analytics to inform merchandising and content decisions Familiarity with site merchandising tools, search and filter platforms, and content‑driven e‑commerce experiences Highly organized, detail‑oriented, and able to manage multiple initiatives simultaneously Strong verbal and written communication skills Ability to work efficiently in a remote or hybrid environment with cross‑functional teams Ability to work independently while thriving in a fast‑paced, cross‑functional environment Experience and Qualifications Bachelor’s Degree in Merchandising, Marketing, E‑Commerce, or a related field 3‑5+ years of experience in site merchandising, digital merchandising, or e‑commerce for a consumer or lifestyle brand Experience working within Shopify or similar e‑commerce platforms (Shopify experience preferred) Why You’ll Love It Here! Creative and inspiring workspace at our Jacksonville Beach office A dedicated, purpose‑driven team that lives the Natural Life mission Casual, colorful environment with good vibes and dog‑friendly energy Competitive pay and a thoughtful benefits package designed to support your health, time off, and well‑being A generous employee discount on Natural Life products A chance to grow with a fast‑paced, female‑founded brand with heart! #J-18808-Ljbffr