Product Manager - Marketing Automation Platforms
Chase
Product Management Role
This role will drive the adoption of new technologies, oversee prompt engineering initiatives, conduct AI use case assessments, and serve as a product owner for AI-driven platforms. The ideal candidate will combine technical acumen with strong project management and stakeholder engagement skills to deliver innovative solutions that enhance business outcomes.
Key Responsibilities
- Solution Integration: Lead end-to-end integration of AI and conventional solutions into existing business processes, collaborating with cross-functional teams to ensure seamless deployment and adoption.
- Experimentation and Testing: Proactively experiment, test, and learn with AI technologies to develop and validate potential solutions. Foster a culture of innovation and continuous improvement by piloting new approaches and analyzing outcomes.
- AI Use Case Assessments: Identify, evaluate, and prioritize potential AI use cases across the organization. Conduct feasibility studies, cost-benefit analyses, and risk assessments to determine suitability and impact. Develop business cases and recommendations for AI adoption.
- Prompt Engineering: Design, test, and optimize prompts for AI models to maximize performance, accuracy, and user experience. Stay abreast of advancements in prompt engineering and apply best practices.
- New Technology Onboarding: Evaluate, pilot, and implement emerging technologies. Develop onboarding frameworks and training materials to facilitate smooth adoption by business users.
- Product Ownership: Serve as the product owner for AI platforms, defining product vision, roadmap, and success metrics. Gather and prioritize requirements, manage backlogs, and coordinate with engineering and design teams.
- Stakeholder Management: Engage with business leaders, technology partners, and end-users to understand needs, communicate progress, and drive alignment on project goals.
- Change Management: Develop and execute change management strategies to support technology adoption, including communication plans, training sessions, and feedback loops.
- Risk & Compliance: Ensure all AI initiatives comply with organizational policies, data privacy regulations, and ethical standards.
Required Qualifications
- Bachelor's degree in Computer Science, Information Systems, Business, Marketing, or related field OR equivalent experience
- 5+ years of experience in technology project management, product ownership, or related roles.
- Demonstrated experience with AI/ML technologies, prompt engineering, or natural language processing.
- Proven track record of onboarding and integrating new technologies in a corporate environment.
- Strong understanding of agile methodologies and product lifecycle management.
- Excellent communication, stakeholder management, and change management skills.
- Ability to translate business needs into technical requirements and actionable plans.
- Experience working with cross-functional teams in a matrixed organization.
Preferred Skills
- Experience with large language models (LLMs) and generative AI platforms.
- Familiarity with cloud-based AI services and APIs.
- Certification in Agile, Scrum, or Product Management.
- Prior experience in financial services or highly regulated industries.
About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction. The Digital team is dedicated to creating innovative, industry-leading products and experiences that help customers access, share and control their financial data so they can make smart decisions with their money. Teams enable innovation while adhering to the firm's data sharing principles of security, customer control and convenience, and privacy.
- ...The Manager, Marketing Automation & Analytics will lead the systems, automation, analytics, and reporting infrastructure that powers RxBenefits... ...website, social, campaigns, CRM, and marketing automation platforms into a cohesive measurement ecosystem Cross-Functional...PlatformTemporary workLocal areaRemote work
$85.6k - $149.4k
...Role As a Senior Technology Product Manager - GTM Enablement and Launch... ...high-impact product and go-to-market launches across a complex, enterprise B2B SaaS platform. This is a manager-level individual... ...Leverage tools, systems, and automation (including AI-enabled...PlatformWork at office- ...Vice President, Product Manager – Data Quality & AI Automation Join the Data & Analytics Productivity & Transformation team and help reinvent how data... ...confident decisions. You will partner with automation and platform teams to integrate approved tools into standardized...PlatformLocal area
$77.79k - $124.49k
...the above approved states. The opportunity The Marketing Technology Automation Manager will use marketing technology and engagement strategies... ...within our marketing technology stack, ensuring that the platform remains an important tool in the marketing strategy....PlatformFull timeRemote workWorldwide$114.72k - $172.08k
...The Marketing Content Implementation Lead will support... ...Citi's digital marketing automation and personalization... ...leveraging Adobe Experience Manager (AEM) to engage with... ...across multiple platforms, including meticulous... ...knowledge of AEM as a product, its architecture, product...PlatformFull timeWork at office- ...Product Manager, Cross Card Capabilities You thrive at the intersection of strategy and execution... ...role in ensuring that foundational platform capabilities reach every corner of... ...card products. Your ability to anticipate market trends and proactively identify opportunities...Platform
- ...Transformation within Markets Trading, Sales and Research... ...to spearhead change management and adoption, while... ...enhancements, process automation, and improvement of the... ..., establish a product roadmap, and supervise... ...forecasting and budgeting platforms Partner with Planning...Platform
- ...Product Manager Come join a growing financial technology company that's leading the marketplace in both the marketing and servicing of credit cards! Continental Finance Company specializes... ...art consumer marketing and servicing platform, we provide a variety of services...PlatformCasual work
$128.25k - $205k
...Responsibilities Define and own the product strategy, roadmap, and vision... ...alignment with CCB's AI/ML platform goals and enterprise... ...end-to-end product lifecycle management, including discovery,... ...Strong understanding of market trends and emerging technologies...Platform- ...Product Manager You enjoy shaping the future of product innovation as... ...scale a production entity data platform that enables trusted... ...Manages discovery efforts and market research to uncover customer... ..., and explainability versus automation, and to translate these into...Platform
- ...for our customers. We're seeking a Senior Product Manager to help define and contribute to the success of our Multi Product Platform. The ideal candidate will be highly motivated... ...dynamics. • Familiarity with affiliate marketing or SEO-driven acquisition; bonus for working...PlatformTemporary workWork at office2 days per week3 days per week
- ...Citi Commerce, Product Manager Working at Citi is far more than just a job. A career with us means joining a team of more than 230,000... ...AdTech ecosystem, including DSPs, ad servers, and measurement platforms, coordinating with vendors on timelines and technical requirements...Platform
- Job Title: Product Manager - Cards (Data Side) Location: Wilmington, DE Experience: 8+ Years About the Role We are seeking an experienced Product Manager to lead initiatives on the Cards Data Platform. This role focuses on leveraging data to drive customer insights, optimize...Platform
$111.2k - $126.9k
...Senior Associate, Product Manager - Incentive Marketing Experiences Product Management at Capital One is a booming, vibrant craft that requires reimagining the status quo, finding value creation opportunities, and driving innovative and sustainable customer experiences...Full timePart timeBank staffLocal area$200.7k - $229.1k
...Senior Manager, Product Manager, Product Studio At Capital One, we believe great products begin... ...of our financial product configuration platform. Your mission is to bridge technical... ...strategy to transform the Bank’s speed-to-market from months to days. In this role,...PlatformFull timePart timeLocal area$164.8k - $188.1k
...Manager, Product Manager, Payment Platforms At Capital One, we believe great products begin with a deep understanding of our customers. From our earliest days, we pioneered the use of predictive modeling to individually personalize credit card offers, turning the entire...PlatformFull timePart timeLocal area$200.7k - $229.1k
...Senior Manager, Product Manager - In Person Transactions Product Management at Capital One is a booming, vibrant craft that requires reimagining... ...the status quo. We are building a modern, software-driven platform that treats our physical devices as intelligent endpoints...PlatformFull timePart timeLocal area$55 per hour
...Lead Product Manager (PDM) Location: Baltimore MD, Wilmington DE, or Irving TX - Candidates... ...modernized, scalable target-state tech platform. Consistent engagement and clear communication... ...product development is aligned with market needs and capabilities. ~ Regularly...PlatformTemporary workWork experience placementWork at officeLocal area2 days per week3 days per week- ...Product Director -AI Orchestration Ignite your passion for product... ...-AI Orchestration within the Marketing Product Portfolio, you will... ...development, execution, risk management, and business growth targets... ...the Machine Learning COE, CDAO Platform teams, and the CCB AIML team,...Platform
- ...Regular Full Time New Castle, DE, US Product Manager, Lighting Who We Are: United... ...services for the construction and industrial markets. United Electric offers a full range of... ...with concentrations in industrial automation, building automation, lighting, wire/cable...Full timeWork at office
- ...Product Manager In Credit Card Acquisitions You enjoy shaping the future of product innovation... ...Manages discovery efforts and market research to uncover customer solutions... ...questions and define the problem and where our platform sits in the Chase ecosystem. Understand...PlatformWork visa
- ...Make your mark in an innovative product through impactful client... ...needs. As a Product Manager - Vice President in Card Cobrand... ...to improve our issuer platform , deliver customer features,... ...research, journey mapping, and market analysis to inform the strategic...PlatformVisa sponsorship
- ...Vice President, Product Manager in Connected Commerce Do you love improving the lives of millions... ...leading the creation of a fintech platform that fuels the next wave of growth in... ...agile product delivery, launch and go to market for product, production support, issue...PlatformWork visa
$103.71k - $138.28k
...governance, and scalability of the AEM Sites platform. Defines how components, templates,... ...on technology, digital experience, or product management. Experience: Required: 5–8+... ...across cross-functional teams, including marketing, content, UX/design, and IT...PlatformFull timeTemporary workRemote work- ...Product Manager In Card Authorizations Join a high-impact team shaping the future of card authorizations at Chase. Drive technical excellence... ...and migrations, supporting new co-brand partnerships and platform modernization Ensure authorization systems meet fraud...Platform
- ...Product Manager, Vice President You enjoy shaping the future of product innovation as a core... ...President within the Global Customer Platform team, you will leverage your expertise... ...reflect the needs of our customers and the market through user research and discovery....PlatformFlexible hours
- ...Cobrand Card Platform Product Manager Help shape the future of cobrand card products by modernizing... ...aligned to business goals and market needs Lead product discovery activities... ...Familiarity with business process automation and workflow optimization Experience...Platform
$115.44k - $173.16k
...for this role. Line of Business: Product Management Job Description: The Senior... ...impact Liaises with partners (i.e. Marketing, Phone Channel, Retail) to understand... ...well as access to an online learning platform and a variety of mentoring programs to...PlatformTemporary workLocal areaWork from homeFlexible hours- ...Product Manager Senior At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our... ...(Master Data Management, Streaming platforms, entitlements) and cross-channel platforms...PlatformWork at office
- ...Product Manager You enjoy shaping the future of product innovation as a core leader, driving... ...AI use cases: identify high impact automations where tool use and workflows improve time... ...~ Experience in product or platform-wide release management, in addition to...Platform
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Product Manager - Marketing Automation Platforms. Be the first to apply!
- product manager Wilmington, DE
- ux product manager Wilmington, DE
- hvac product manager Wilmington, DE
- sr technical product manager Wilmington, DE
- intern product manager summer Wilmington, DE
- product offering manager Wilmington, DE
- product launch manager Wilmington, DE
- product manager lighting Wilmington, DE
- product manager mobile applications Wilmington, DE
- product manager banking Wilmington, DE


