Product Marketing Specialist
$61.65k - $79.8kAlarm.com
Product Marketing Specialist
Tysons, Virginia
Alarm.com is looking for a smart, tenacious, and inquisitive B2B2B and B2B2C Product Marketing Specialist who can operate between product management, sales, marketing, and training to help develop and execute the go-to-market strategy for Alarm.com products. The product marketer must be able to assess the market to understand the product/service landscape our channel partners (and their customers) sit in. The Product Marketing Specialist will drive research projects to understand market needs, trends, and competition. They will be responsible for developing product positioning and content/tools for sales enablement and product launches.
This role will work closely with product management, partner marketing, and sales teams to identify gaps, develop resources, and launch associated initiatives to support the residential and venture business units' growth goals.
Key Responsibilities:
- Helps formulate and execute go-to-market strategy for key product lines and new product launches
- Develops product positioning content, messaging, and sales enablement assets
- Acts as the Voice of the Customer champion; collects feedback from partner and end user-facing teams to fuel product development and roadmaps
- Supports effective product launches by driving internal consensus around project and product delivery dates and works with all teams to ensure milestone and delivery dates are met
- Helps turn marketing and buyer intelligence into sales tools and thought leadership to support the full sales cycle
- Creates content, assets, and tools including market briefs, sales playbooks, and other materials
- Develops actionable, data-driven insights to inform product and marketing strategy
- Drives development and validation of product/service positioning, category creation, messaging, and competitive segmentation
- Articulates the differentiated value of Alarm.com technology and can clearly communicate the value to internal and external audiences. Understands technical product/service specs and translates them into meaningful benefits for impacted audiences
- Other duties as assigned
Qualifications:
- 1-3 years of Product Marketing Experience OR Marketing experience in the Tech field
- Bachelor's degree with a focus in business, engineering, or hard sciences a plus
- Demonstratable track record of crafting compelling positioning and thought leadership content
- Passion for Internet of Things (IoT), software-as-a-service, technology, and innovative thinking
- Excellent written and verbal communication skills
- Passion for new technologies and working in fast-moving markets
- Ability to synthesize high-level direction from leadership into actionable work products
- Ability to own project development, execution, and completion autonomously
Please note that sponsorship of new applicants for employment authorization, or any other immigration-related support, is not available for this position at this time.
Why Work for Alarm.com?
- Collaborate with outstanding people: We hire only the best. Our standards are high and our employees enjoy working alongside other high achievers.
- Make an immediate impact: New employees can expect to be given real responsibility for bringing new technologies to the marketplace. You are empowered to perform as soon as you join the Alarm.com team!
- Gain well rounded experience: Alarm.com offers a diverse and dynamic environment where you will get the chance to work directly with executives and develop expertise across multiple areas of the business.
- Community and Camaraderie: One of our core values is to 'Keep It Fun,' which to us means fostering a strong sense of community. Our culture is built on collaboration and connection, where we celebrate our successes and believe that a positive, engaging environment is key to doing our best work.
- Alarm.com values working together and collaborating in person. Our employees work from the office four days a week.
Company Info
Alarm.com is the leading platform for intelligently connected properties. Millions of homeowners and businesses rely on Alarm.com's technology to secure, monitor, and manage their environments from anywhere. Our comprehensive suite of solutions—including security, video surveillance, access control, active shooter detection, intelligent automation, energy management, and wellness—is delivered exclusively through a trusted network of thousands of professional service providers and commercial integrators across North America and worldwide. Alarm.com's common stock is traded on Nasdaq under the ticker symbol ALRM. Alarm.com delivers serious security for serious people.
For more information, please visit
Company Benefits
Our total rewards package is designed to support you holistically—in your health, your finances, and your life outside of work. The package includes medical plans with company subsidies, a Health Savings Account (HSA) with a company contribution, and a 401(k) with an employer match. We encourage a healthy work-life balance with paid vacation that increases with tenure, paid holidays, wellness time, and paid maternity and bonding leave. To complete the package, we also provide company-paid disability and life insurance, all within a collaborative and casual work environment.
Alarm.com is an Equal Opportunity Employer
In connection with your application, we collect information that identifies, reasonably relates to or describes you ("Personal Information"). The categories of Personal Information that we may collect include your name, government-issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies. By submitting your application, you acknowledge that we may retain some of the personal data that you provide in your application for our internal operations such as managing our recruitment system and ensuring that we comply with labor laws and regulations even after we have made our employment decision.
Notice To Third Party Agencies: Alarm.com understands the value of professional recruiting services. However, we are not accepting resumes from recruiters or employment agencies for this position. In the event we receive a resume or candidate referral for this position from a third-party recruiter or agency without a previously signed agreement, we reserve the right to pursue and hire those candidate(s) without any financial obligation to you. If you are interested in working with Alarm.com, please email your company information and standard agreement to View email address on click.appcast.io.
The base salary range of this opportunity is listed below and is determined within a range based on factors including qualifications, location and experience. This allows opportunity for growth and development within the role. The base salary offered is part of a total compensation package.
$61,650 - $79,800 USD
$77.6k - $176k
Enterprise Product Marketing SpecialistThe Opportunity:We are seeking a Product Marketing Specialist to support the development and execution of marketing strategies for a portfolio of advanced technology solutions. This role is centered on shaping product narratives, enabling...SuggestedFull timeContract workPart timeWork at officeLocal areaRemote work- ...Product Marketing Specialist Darktrace is seeking a highly motivated Product Marketing Specialist to join our Platform Product Marketing team and help bring the value of our cybersecurity platform to life. Reporting to the Director of Product Marketing, you will...SuggestedLocal area
$70k - $80k
...We’re looking for a Product Marketing Specialist to join our team! The Product Marketing Specialist executes product marketing and content initiatives across our core verticals: Healthcare, Politics, and Public Affairs. This position reports to the Head of Marketing and...SuggestedWork at officeRemote workWork from homeMonday to FridayAfternoon shift$70k - $80k
...We’re looking for a Product Marketing Specialist to join our team! The Product Marketing Specialist executes product marketing and content initiatives across our core verticals: Healthcare, Politics, and Public Affairs. This position reports to the Head of Marketing...SuggestedFull timeWork at officeRemote workWork from homeMonday to FridayAfternoon shift- ...Travel Required:Up to 10%Clearance Required:Active SecretWhat You Will Do:Guidehouse is currently seeking qualified Data Analysts & Product Managers to support Guidehouse's Defense & Security Segment. Responsibilities will include, but are not limited to:Serve as a key...SuggestedFull timeFlexible hours
$86.7k - $170.9k
Position Summary Join Deloitte’s Customer practice as a Product Specialist supporting digital product strategy, delivery, and optimization within the Advertising, Marketing & Commerce offering. In this role, you will help translate business goals and customer needs...Local area$114.32k - $160k
...Technologies.Summary:HII Mission Technologies is seeking a Senior Product Strategy Specialist to support the development of product strategy and... ...including development and recurring cost models, addressable market sizing, competitive positioning, risk assessment, NPV/IRR...Full timeWork experience placementLocal areaWorldwide- AE Works Ltd. is seeking a Marketing Associate to support marketing and business development, focusing on RFQ/RFP responses, proposals, and brand templates. You will collaborate with architects, engineers, and leadership to produce high-quality qualifications packages and...
$15 - $18 per hour
Job Title Qualifications: Ability to maintain a positive attitude while working under pressure in a fast-paced environment; capability to prioritize multiple tasks effectively; possess excellent customer service skills; ability to communicate orally and in writing with...Hourly payTemporary workWork at office$40.91k
...commercial paint customers to determine their needs, answer their questions about Sherwin-Williams products, and recommend the right solutions. Wholesale Product Specialists are also expected to promptly resolve any customer concerns and ensure maximum client...Full timeContract workFor contractorsLocal areaFlexible hours- Social Media & Marketing Intern (Federal-Focused)Company: InterImageLocation: Hybrid / Remote (U.S.-based)Schedule: Part-Time InternshipCitizenship Requirement: U.S. Citizen (Required)Clearance: Not required initially; must be eligible for future government workPosition...Full timePart timeInternshipRemote work
- General information Job Posting Title Federal Marketing Principal Specialist (Hybrid Remote: McLean, VA/DC Area) Date Monday, August 24, 2026 City Remote Country United States Working time Full-time Description & Requirements The Federal...Minimum wageFull timeContract workTemporary workWork experience placementRemote work
- ...motivated candidate to join our talented Team. Job Title: Product Owner Specialist Location(s): McLean, VA The Product Owner Specialist... ...Agile framework to deliver value. They I help prioritize the market/customer needs and are accountable for product decisions that...
- 24 Seven Talent in Arlington, VA, is seeking an Email Marketing Specialist for a mission-driven nonprofit media organization. This hands-on role will manage day-to-day email and lifecycle marketing, build campaigns, automate journeys, and drive engagement, conversions,...
- ...solutions. Provides informal guidance to junior staff. Works with minimal guidance. Job Description Responsible for the execution of marketing projects, including online and offline marketing tactics. Contributes to process improvements and problem solving with existing...
- Noble Group with eXp Realty in Vienna, Virginia is seeking a motivated Listing Assistant to be part of their dynamic team. The role offers comprehensive support, including lead generation, client consultation, and open house management. You will receive the tools and training...
- ...Field Marketing Specialist - Drive Growth in Cutting-Edge Tech 6-month contract Join our team as a Field Marketing Specialist and be a key player in driving our growth within the dynamic Consumer Industries, Communications, Media & Entertainment, and Digital Native Business...Contract work
- ...Job Description A mission-driven nonprofit media organization is seeking an Email Marketing Specialist to manage its day-to-day email and lifecycle marketing program. This hands‑on role will focus on building campaigns, managing automated journeys, analyzing performance...
$219.1k - $296.5k
...Description AWS Specialist Technology Team (STT) is the connective tissue between AWS's deep technical specialists, field teams, and... ...customers—delivering L300+ technical expertise, mechanisms, and products that accelerate customer success and drive frictionless AWS...Flexible hours$50 - $70 per hour
Technical Product Analyst | Financial/Mortgage Location: McLean, VA (100% Onsite - Monday through Friday) Start Date: ASAP A leading... ...complexity and location of the role as well as the cost of labor in the market; the skills, education, training, credentials and experience of...Full timeImmediate startMonday to Friday$68.64k - $99.84k
Marketing Specialist – Life Sciences Cooley is seeking a Marketing Specialist – Life Sciences to join the Marketing and Client Development team. Position summary: This role is part of the Business Unit Marketing Team, which acts as the strategic consultant to, and primary...Hourly payFull timeTemporary workWork at officeFlexible hours$65k - $71k
...apply your energy and intellect to helping clients be faster to market and faster to revenue. We’re a vibrant community of world-... ...Initiatives Support go-to-market strategies for new editorial product launches, special projects, virtual events, and partnership...Full timeWork at officeLocal areaRemote workWork from homeFlexible hours3 days per week$33.28k - $54.08k
...Company Description At Limitless East Marketing, we redefine possibilities through innovative... ...and enthusiastic Entry Level Marketing Specialist to join our dynamic marketing team. This... ...coordination of promotional events and product launches. Monitor and report on the...Hourly payFull time- ...AHU Technologies Inc is looking for a Creative Marketing Specialist in Washington, DC, to enhance brand visibility through innovative design and strategic content creation. The role involves crafting impactful marketing materials, producing video content, and implementing...
- Are you passionate about early childhood education and skilled in marketing and enrollment strategies? We're seeking a dynamic individual to join our team as a Marketing and Enrollment Specialist for our thriving childcare center. About Us: The T.E.A. Center is a leading...Full timeLocal area
- Nashville Public Radio is seeking an Email Marketing Specialist to manage its day-to-day email and lifecycle marketing program. This hands-on role focuses on building campaigns, automated journeys, and improving engagement, conversion, retention, and revenue. You will...
$67k - $144.5k
We’re hiring an Event Marketing Specialist to plan and execute a range of sponsored events. These events include sponsorships with ecosystem... ...selection, on‑the‑ground planning, booth build and event production), know‑before‑you‑go resources, event calendar updates, policy...Live inWork at officeLocal area- The Field Marketing Specialist plays a key support role in planning, executing, and optimizing regional marketing programs, including tradeshows... ...tools like Salesforce, HubSpot, Webinar Platforms, Google Products or similar platforms is a plus Ability to work...Remote jobWork at officeLocal areaWork from homeFlexible hours
- Aledade, a public benefit corporation, is seeking a Field Marketing Specialist to support regional programs, including tradeshows, executive dinners, and regional webinars, while coordinating with Field Marketing Managers to drive regional engagement and demand for healthcare...Remote job
- SeoulSpice Korean Kitchen is looking for a Field Marketing & Catering Sales Specialist to lead local marketing initiatives and drive catering revenue in the Washington, DC area. This multifaceted role focuses on building relationships with local businesses and organizations...Local area
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Product Marketing Specialist. Be the first to apply!
- email marketing strategist McLean, VA
- event marketing specialist McLean, VA
- marketing automation consultant McLean, VA
- marketing representative McLean, VA
- product marketer McLean, VA
- digital marketing consultant McLean, VA
- brand marketing coordinator McLean, VA
- marketing technology specialist McLean, VA
- field marketing specialist McLean, VA
- remote digital marketing consultant McLean, VA


