Director of Growth

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director of Growth based in United States.

This is a high-impact leadership opportunity to build and scale a sophisticated customer growth engine in a rapidly evolving energy market.
You’ll own acquisition, conversion, revenue growth, unit economics, and marketing investment across a diversified portfolio of channels.
Reporting to the CMO, you’ll influence executive-level decisions around growth strategy, resource allocation, and long-term customer value.
You’ll lead a high-performing Growth organization while partnering closely with Product, Engineering, Analytics, Brand, Creative, Operations, and Organic Growth teams.
The role combines strategic leadership with hands-on execution across performance marketing, experimentation, digital experiences, measurement, and channel expansion.
You’ll use advanced analytics, AI, automation, and emerging growth technologies to accelerate learning and improve decision-making.
This is an opportunity to shape the operating model, team, experimentation culture, and growth playbook for the next stage of a mission-driven business.

Accountabilities

• Define and lead the customer acquisition and conversion strategy, identifying the highest-impact opportunities for sustainable customer and revenue growth.
• Own annual and quarterly growth plans, forecasts, budgets, and portfolio-level investment decisions, balancing customer volume, marginal efficiency, contribution economics, payback, and lifetime value.
• Partner with executive leadership on growth targets, media investment, resource allocation, strategic priorities, and performance recommendations.
• Build and lead a high-performing Growth organization and agency or partner ecosystem, developing channel leaders and establishing a culture of accountability, experimentation, speed, and continuous improvement.
• Own performance across online and offline acquisition channels, including paid search, paid social, display and programmatic, affiliates, CTV, OOH, direct mail, creator and influencer partnerships, and emerging channels.
• Diversify the acquisition portfolio by identifying, sizing, testing, and scaling new channels, audiences, partnerships, and distribution opportunities.
• Establish scalable testing programs across audiences, creative, messaging, offers, landing experiences, creators, channels, and customer journeys.
• Own the conversion growth roadmap across websites, landing pages, and acquisition funnels, prioritizing opportunities based on customer insights, expected impact, and speed to learning.
• Lead a rigorous experimentation program covering user experience, messaging, offers, conversion paths, and site performance.
• Partner with Product, Design/UX, Engineering, Brand, Creative, and Organic Growth to deploy, measure, and scale improvements throughout the customer journey.
• Integrate SEO, AI-powered search/GEO, and organic growth into the broader acquisition and conversion strategy.
• Define acquisition and conversion KPIs and establish the operating cadence for reviewing performance and making investment decisions.
• Leverage attribution, media mix modeling, incrementality testing, cohort analysis, LTV analysis, forecasting, and other advanced measurement approaches to guide strategy.
• Partner with Marketing Analytics to strengthen measurement frameworks, analytics infrastructure, forecasting models, dashboards, and decision-support capabilities.
• Identify opportunities to use AI, automation, and emerging technologies to improve experimentation velocity, creative development, marketing effectiveness, and operating efficiency.
• Translate complex analytical findings into clear growth actions, experiments, investment decisions, and executive recommendations.
• Ensure acquisition and conversion initiatives are properly instrumented, testable, and measurable, with a strong focus on true incremental and marginal returns.

Requirements

• 12+ years of progressive experience in Growth Marketing, Performance Marketing, Customer Acquisition, or a closely related discipline.
• 5+ years leading teams, functions, or complex multi-channel growth portfolios.
• Proven track record of scaling customer and revenue growth through sophisticated, multi-channel acquisition strategies.
• Experience managing significant marketing investments, ideally including eight-figure annual budgets.
• Deep expertise across both digital and offline performance marketing, with demonstrated success making portfolio-level investment decisions and developing new acquisition channels.
• Strong knowledge of conversion rate optimization, experimentation, digital customer journeys, SEO, and organic growth.
• Sophisticated understanding of growth economics and measurement, including CAC, LTV, payback, contribution economics, attribution, media mix modeling, incrementality, forecasting, and media investment optimization.
• Demonstrated ability to use analytics, customer insights, AI, and automation to improve growth performance, decision quality, experimentation velocity, and operational efficiency.
• Strong executive communication and commercial judgment, with the ability to turn complex performance data into clear recommendations and business decisions.
• Proven people leadership experience, including building, developing, and inspiring high-performing teams.
• Strong cross-functional influence and experience partnering with Product, Engineering, Analytics/Data, Creative, Brand, Operations, and executive stakeholders.
• Ability to think systemically across media, creative, product, conversion, measurement, and customer economics.
• Experience in energy, home electrification, clean technology, healthcare, fintech, consumer subscriptions, marketplaces, or consumer technology is a plus.
• Experience scaling both online and offline acquisition channels within the same portfolio is preferred.
• Experience building or significantly evolving a Growth function, operating model, or team is a plus.
• Experience incorporating AI and automation into growth workflows, experimentation, creative development, or decision-making is highly valued.

Benefits

• Competitive compensation package.
• Annual performance bonus opportunities.
• Unlimited paid vacation.
• Premium medical coverage.
• Flexible work environment designed to support high performance and collaboration.
• Opportunities for continued professional growth and leadership development.
• Significant ownership over growth strategy, team structure, operating model, and channel portfolio.
• Direct exposure to executive leadership and broad cross-functional collaboration.
• Opportunity to work on the transition toward a smarter, cleaner, and more customer-centric energy future.
• An environment that encourages experimentation with new channels, technologies, partnerships, creative approaches, AI, and automation.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.