Senior Associate, Paid Social
$62k - $72kdentsu
Job Description: We are seeking a Senior Associate, Paid Social to support the development, execution, optimization, and reporting of paid social campaigns. This role will partner closely with internal teams and clients to ensure campaigns are delivered accurately, optimized effectively, and aligned with business objectives. Key Responsibilities:
- Support the planning, execution, and optimization of paid social campaigns against client goals and KPIs.
- QA, monitor, and optimize campaigns across paid social platforms.
- Create concise recurring reports, analyze campaign performance data and provide actionable insights and recommendations.
- Assist in the development of media plans, performance reports, and campaign wrap-ups.
- Monitor campaign pacing, support budget management and update budgets in platforms to ensure efficient spend.
- Communicate campaign performance, results, and recommendations to internal teams and clients.
- Participate in client meetings and contribute to the development of client presentations.
- Collaborate with cross-functional channel teams to deliver integrated media strategies.
- Build strong working relationships with clients and internal stakeholders.
- Bachelor's degree and 2 years of paid social media experience, ideally on a travel account, preferably within an advertising agency environment.
- Experience structuring campaigns, sending updates on status, timing, and opportunities.
- Hands-on experience managing campaigns across major paid social platforms, including Meta, Pinterest, Snapchat, and TikTok.
- Experience with campaign setup, QA processes, client and team presentations, pacing, optimization, and performance reporting.
- Strong analytical skills with the ability to interpret data, share insights, and identify performance trends.
- Solid Excel skills and experience working with large datasets.
- Experience supporting budgets, updating budgeting in platform, and billing
- Strong organizational and project management skills with the ability to manage multiple priorities.
- Excellent written, verbal, and presentation skills, with a high level of professionalism, accountability, and ownership.
- Strong attention to detail, commitment to accuracy, with the ability to work independently while collaborating effectively across teams.
- Medical, vision, and dental insurance,
- Life insurance,
- Short-term and long-term disability insurance,
- 401k,
- Flexible paid time off,
- At least 15 paid holidays per year,
- Paid sick and safe leave, and
- Paid parental leave.
- ...With Join a team of innovative thinkers and collaborative problem-solvers who are passionate about the ever-evolving world of paid social media. Our Social team is dynamic, supportive, and dedicated to helping our clients achieve extraordinary results. You'll work closely...Senior
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