Vans: Associate, Wholesale Marketing

Now that you’ve found the job description, what’s next? Vans is the original brand rooted in the authentic lifestyle of skateboarding. We are driven by our mission to inspire and empower everyone to live “Off The Wall” – embracing the youthful spirit of freedom, non-conformity, and relentless progression. Yesterday’s “Off The Wall” moment is today’s new normal, and at Vans, we believe in constantly outdoing ourselves. Together with our communities across the globe, our vision is to push culture forward because we believe that the pursuit of progression never ends. We are constantly inspired by the future generation of positive catalysts within our community. So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people who think and live “Off the Wall,” Vans just may be the place for you. To learn more about our values and our culture, visit Vans Careers or What will you do? A day in the life of an Associate, Wholesale Marketing at Vans looks a little like this. As part of the Wholesale Marketing team, this role will support the development and execution of lifestyle-focused, account-specific marketing programs, helping bring Vans’ brand vision to life in a culturally relevant way. You will work cross-functionally to align key product priorities with marketing support across Go-To-Market (GTM) touch points, ensuring a consistent and compelling lifestyle narrative. With a passion for collaboration and a strong consumer-first mindset, you will help translate insights from fashion, streetwear, music, and youth culture into impactful executions that resonates with our lifestyle consumer and elevates the brand across the marketplace. Let’s break down that day-in-the-life a bit more. Partner with Wholesale Marketing and Sales to develop and execute account-specific marketing plans aligned to brand priorities, timelines, and commercial objectives. Execute integrated wholesale marketing programs across in-store, social, paid media, events, and influencer channels to deliver cohesive account experiences. Collaborate cross-functionally with Marketing, Sales, and Merchandising to support seasonal GTM milestones and ensure on-time delivery. Support budget planning and management, including tracking spend, reconciling expenses, and contributing to campaign recaps and performance analysis. Build and maintain strong relationships with internal stakeholders and external wholesale partners to enable seamless execution. Coordinate with internal marketing teams to align influencer activations and ensure consistency across campaigns and touchpoints. Monitor cultural and market trends and track account-level insights to inform execution, optimize performance, and drive brand visibility and sell-through. What do you need to succeed? We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 4-6+ years of experience and professional achievements. The foundation skills you will need in this position are: Cross-functional collaboration: Ability to partner effectively with Marketing, Sales, Merchandising, and external accounts to drive aligned execution. Project management & execution rigor: Strong organization, timeline management, and attention to detail to deliver campaigns on time and on brief. Integrated marketing acumen: Understanding of how channels (retail, social, paid, events, influencer) work together to create cohesive brand experiences. Relationship management: Skilled at building trust with internal stakeholders and wholesale partners to enable smooth, collaborative execution. Analytical mindset: Comfort tracking budgets, measuring campaign performance, and using insights to optimize future activations. Cultural fluency: Awareness of trends in fashion, streetwear, music, and youth culture to inform relevant, on-brand marketing initiatives. Proactive ownership & adaptability: Self-starter who can navigate a fast-paced environment, manage multiple priorities, and continuously build capability. What do we offer you? At Vans, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k). Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do. To learn more about Vans’ benefits package, follow this MyVFBenefits.com and click “Looking to Join VF”. To learn more about Vans‘ Diversity and Inclusion efforts, go to Now WE have a question for YOU. Are you in? Hiring Range: $73,440.00 USD - $91,800.00 USD annually Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process. Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process. Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws. At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at View email address on click.appcast.io. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law. Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records. VF Corporation outfits consumers around the world with its diverse portfolio of iconic lifestyle brands, including Vans®, The North Face®, and Timberland®. Founded in 1899, VF is one of the world's largest apparel, footwear and accessories companies with socially and environmentally responsible operations spanning numerous geographies, product categories and distribution channels. VF is committed to delivering innovative products to consumers and creating long-term value for its customers and shareholders. VF Diversity Vision Statement VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world. VF is an equal employment opportunity employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor. VF is committed to meeting the diverse needs of people with disabilities in a timely manner that is consistent with the principles of independence, dignity, integration and equality of opportunity, and will do so by striving to identify, prevent and remove barriers to accessibility wherever possible as well as by meeting the accessibility requirements under the ADA, AODA, and other applicable state, local or provincial regulations. VF is committed to digital accessibility, and to conforming to the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA and complying with the ADA and AODA Standards for Accessible Design, and other applicable regulations. If you need an accommodation or have any questions regarding this statement, please send your request to View email address on click.appcast.io.