Digital Marketing Strategist - Paid Media & SEO
$70k - $85kHarbinger Marketing
Job Description
Job Description
This position is full time, in-office, five days a week in Tyrone, south Atlanta
PERFORMANCE MARKETING STRATEGIST (GOOGLE ADS, META & SEO)
Harbinger Marketing • Full-Time • In-Office • Tyrone, GA • $70,000 – $85,000
WHO WE ARE Harbinger Marketing is a fast-growing outsourced digital marketing agency based in Tyrone, GA. We serve as the full marketing department for local and regional businesses — home services, professional services, and beyond. We build marketing strategies, but more importantly, we build people. Our culture emphasizes mutual respect, transparency, growth, and a shared pursuit of excellence.
ABOUT THE ROLE
You're a digital marketing executer. You've spent years inside Google Ads and Meta Ads accounts — building campaigns, managing budgets, testing creative, and answering for the results. You've executed SEO strategies end-to-end: keyword research, on-page optimization, local SEO. You know how these channels fit together in a business's marketing plan, because you've built those plans yourself.
Now you're ready to apply that expertise across a portfolio of accounts instead of living in a single ad account all day.
As our Digital Marketing Strategist, you'll own the digital marketing results for a defined group of client accounts. You'll set the channel strategy, direct our PPC specialists and support team, catch problems before clients do, and make sure every account is moving toward its goals.
Digital marketing expertise is required for this role and you will work closely with marketing directors who represent the goals of our clients and our ads specialists who are responsible for managing the day to day
WHAT YOU'LL OWN
Strategy. Build and maintain the digital marketing strategy for each client in your portfolio. The unique channel mix, budget allocation, keyword and audience strategy, and campaign priorities grounded in each client's market and goals.
Performance. Own results across Google Ads, Meta Ads, SEO, local listings, call tracking, and review generation. Monitor trends, spot risks and opportunities early, and keep budget pacing on track.
Direction. Give PPC specialists clear, data-driven direction on campaign and creative adjustments and guide our SEO work, keyword targeting, content priorities, and local SEO. You direct the "what" and "why"; specialists own the "how."
Onboarding. Ensure new client accounts launch correctly from tracking, listings, ad accounts, and reporting baselines verified before go-live.
Communication. Deliver clear performance reporting to leadership and account managers, translating cross-channel data into plain-language insights and recommended actions. Serve as the first escalation point when something's off.
YOU'RE A FIT IF YOU HAVE
• 3+ years of hands-on experience building and managing Google Ads campaigns and Meta Ads campaigns — not adjacent to the work, doing the work
• Executed SEO strategy end-to-end: keyword research, on-page optimization, content strategy, and local SEO (Google Business Profile, citations, reviews)
• Strong analytics fluency: GA4, Google Tag Manager, call tracking, and turning multi-platform data into a clear story for non-technical stakeholders
Nice to Have-
• Experience marketing local or service-area businesses or B2B businesses
• Agency or multi-account experience
• Come prepared to walk us through a local-business campaign you personally built — the strategy, the execution, and the numbers
THIS PROBABLY ISN'T FOR YOU IF
• Your experience is primarily in social media content, graphic design, or video production
• You've analyzed or reported on campaigns but never built and managed them yourself
• You'd need someone else to make the channel strategy calls
WHAT WINNING LOOKS LIKE
• Every account in your portfolio has a clear strategy and demonstrates forward progress against client goals
• Performance issues are caught and corrected early — before clients notice, and before they escalate
• Specialists execute confidently because your direction is specific and grounded in data
• New accounts launch correctly, completely, and on time
• Leadership trusts your read on any account in your portfolio at any moment
WHAT WE OFFER
• Competitive salary of $70,000 – $85,000 based on experience
• 14 days of PTO annually, plus paid national holidays
• Laptop and accessories provided
• Fully funded team-building activities
• Flexible work schedule
• Access to certifications and professional development tools
• Clear paths for career advancement
\nCompany Description
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Company Description
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