Web Designer

Website Designer

We're looking for a digitally fluent, design-minded web professional to own and elevate our web presence. As our Website Manager, you'll be the driving force behind CreatorIQ's website experience – building high-converting landing pages, managing our Hubspot CMS, implementing technical SEO best practices, and collaborating cross-functionally to ensure our digital presence reflects our brand. Reporting directly to the Director of Demand Generation, you'll play a critical role in turning our marketing strategy into polished, performant web experiences.

You'll collaborate closely with content, brand, demand generation, product marketing, and communications teams to build web experiences that drive pipeline and reflect the quality of our brand. You'll thrive in our performance-driven, fun, and highly motivated culture where we celebrate creativity, embrace experimentation, and help each other reach new heights.

In this role, you'll get to:

• Hubspot & Zuddl CMS Management

  • Own day-to-day management of CreatorIQ's website within Hubspot CMS, including page updates, module edits, template modifications, and content publishing

  • Build, maintain, and improve reusable Hubspot modules, templates, and themes—and create the documentation and training materials necessary to enable marketing teams to self-serve content correctly and at scale

  • Manage CMS staging environments and deployment processes to ensure site stability and quality

  • Troubleshoot and resolve CMS issues related to layout, functionality, integrations, and performance

• Web Design & UX

  • Design and produce visually compelling, on-brand web pages, landing pages, and microsites that balance aesthetics with conversion optimization

  • Maintain and iterate on existing databases and landing pages, including our Top 10 Leaderboards and Global Benchmarking Calculator

  • Translate marketing briefs, wireframes, and brand guidelines into high-quality web experiences using tools like Figma and Hubspot

  • Ensure design consistency across all web properties, upholding CreatorIQ's visual identity, typography, color palette, and component library

  • Partner with Brand and Creative to evolve the visual language of our web presence over time

• Landing Page Creation & Optimization

  • Build & launch high-converting landing pages for campaigns, events, content downloads, product launches, and paid media in Hubspot

  • Collaborate with demand generation and product marketing to align page structure, messaging hierarchy, and CTAs with campaign objectives

  • Implement A/B testing frameworks and iteratively optimize pages based on performance data, heatmaps, and stakeholder feedback

  • Version and adapt landing pages across campaigns while maintaining brand and quality standards

• Technical SEO

  • Implement on-page and technical SEO best practices across all web properties, including metadata, canonical tags, structured data (schema markup), URL structures and internal linking

  • Partner with content and demand generation to translate SEO strategy into properly structured, technically sound web pages

  • Conduct regular site audits to identify and remediate issues related to crawlability, page speed, Core Web Vitals, broken links, and indexability

  • Monitor and report on site health using tools such as Google Search Console, Screaming Frog, Ahrefs or SEMrush

• Front-End Development & Integrations

  • Write and maintain clean HTML, CSS, and basic Javascript/HubL to customize page layouts, modules, and templates within Hubspot

  • Integrate third-party tools, tracking pixels, scripts, and marketing technologies into the CMS (e.g., analytics, chat, personalization, form tools)

  • Ensure cross-browser compatibility, mobile responsiveness, and accessibility (WCAG) compliance across all web experiences

• Analytics & Performance

  • Monitor web performance metrics (traffic, bounce rates, conversion rates, page speed) and surface actionable insights to stakeholders

  • Maintain accurate tagging and tracking across the site using Google Tag Manager and GA4

  • Contribute to monthly and quarterly web reporting, connecting web activity to pipeline and business outcomes

• Web Project Management

  • Manage the full production process of web projects—from intake and scoping through execution and launch—overseeing requests, timelines, and deliverable quality

  • Serve as the main point of contact for web-related requests, clearly communicating requirements, recommendations, and project status to stakeholders across the organization

  • Coordinate directly with IT, GTM-Operations, and external agencies on web/domain-related needs and technical logistics

Who you are and what you'll need for this position:

• 3-6 years of experience in web design, CMS management, or web development, ideally within B2B or SaaS

• Hands-on Hubspot CMS experience, including building pages, managing templates, and working with modules and themes (Hubspot CMS certification a plus)

• Strong visual design skills with a portfolio demonstrating clean, modern, conversion-focused web design

• Proficiency in front-end fundamentals: HTML, CSS, and basic Javascript; experience with HubL is a strong plus

• Solid understanding of technical SEO principles and experience implementing them in a CMS environment

• Experience building and optimizing landing pages for campaigns, demand generation, or paid media

• Familiarity with analytics and tracking tools including GA4, Google Tag Manager, and Google Search Console

• Ability to manage multiple projects simultaneously, balancing competing priorities, and deliver high-quality work on a deadline

• Collaborative, detail-oriented, and feedback friendly approach to creative and technical work

Nice to have:

• Experience with Figma for web design mockups and prototyping

• Familiarity with A/B testing platforms (e.g., Hubspot)

• Knowledge of accessibility standards (WCAG 2.1) and experience building accessible web experiences

• Experience implementing Technical SEO requirements

• Background in brand design or graphic design with an understanding of visual storytelling systems

• Experience with marketing automation or CRM integrations within Hubspot

• Experience with ticketing or work management systems (e.g., Asana, Jira) for managing and tracking web requests and project workflows

Confidence can sometimes hold us back from applying for a job. But we'll let you in on a secret: there's no such thing as a 'perfect' candidate. Have 50% of the criteria? Excited about this opportunity? Passionate about what we do at CreatorIQ? Please apply! CreatorIQ is a place where everyone can grow.

What you will get from us:

• People: work with talented, collaborative, and friendly people who love what they do.

• Guidance: utilize our learning platform to fully get the training and tools you'll need to become successful here from your first day with us.

• Surprise meal stipends: work from home can't stop the enjoyment of someone else making a meal for you!

• Work/life harmony: 20 days vacation, floating