Marketing and Communications Specialist
General Tool CO
Marketing & Communications Specialist — Aerospace & Defense ManufacturingGTC builds precision aerospace and defense components for programs that demand the best — and we're looking for a Marketing & Communications Specialist who can tell that story in a way that turns heads, attracts talent, and strengthens our position in the defense market. This role sits at the intersection of employer brand, corporate communications, business development support, and strategic marketing — and it will grow alongside GTC and Aeron Defense as the organization continues to expand.If you're a self-motivated communicator who writes sharply, thinks creatively, and can manage a trade show and a press release and a recruiting campaign all in the same week without losing the thread — this is your role.And through our Ownership For All program, the brand you build here is one you have a personal stake in. Every eligible full-time employee receives an ownership stake in GTC. From day one, you're not just joining a team. You're becoming an owner. Your wins aren't just good for the company. They're good for you.What You'll DoMaintain, enforce, and evolve corporate brand standards for GTC and Aeron Defense across every channel — presentations, signage, digital assets, templates, business cards, and all external communicationsLead employer branding initiatives — developing recruiting materials, managing digital campaigns, coordinating career fairs and community outreach, and positioning GTC as the employer of choice for skilled manufacturing talentDevelop and maintain customer-facing marketing materials including capability statements, presentations, fact sheets, brochures, and case studies that support Business Development and executive communicationsCoordinate external marketing vendors — agencies, graphic designers, web developers, photographers, printers, and promotional suppliers — keeping every deliverable on brand and on deadlinePlan and coordinate trade shows, manufacturing expos, career fairs, and company-sponsored events from start to finishManage media relationships, coordinate press releases, interviews, video production, and photography, and drive public relations activities that strengthen GTC's market reputationKeep company websites and social media platforms current, accurate, and aligned with company messaging — maintaining a well-organized library of approved digital assetsSupport the development and management of the annual marketing plan and budget, track campaign effectiveness, and recommend improvements that sharpen resultsMaintain industry association relationships and coordinate memberships, sponsorships, and participationProvide backup support to the Business Development Analyst including marketing analysis, reporting, and data managementWhat You BringBachelor's degree in Marketing, Communications, Public Relations, Business, or a related field — or an equivalent combination of education and hands-on experienceMinimum of two years of experience in marketing, communications, public relations, or a related business functionExceptional writing, editing, and proofreading skills — you communicate professionally and persuasively with internal teams and external audiences alikeAdvanced proficiency in Microsoft Office, especially PowerPoint, Word, and Excel, with the ability to produce executive-level materialsWorking proficiency in Adobe Creative Suite, Canva, or similar design and content creation toolsExperience managing corporate websites and social media using CMS platformsStrong project coordination skills — you manage multiple priorities, hit deadlines, and stay organized when the pace picks upSelf-motivated, creative, and intellectually curious — you work independently and collaborate just as well across departmentsSound judgment, high discretion, and the professionalism to represent GTC in front of customers, media, and community partnersExperience supporting a B2B manufacturing, industrial, or aerospace/defense organization is preferredU.S. citizenship is requiredWhy GTCA marketing role with genuine strategic scope — you won't be executing someone else's playbook, you'll be helping write it. Visibility across the entire organization, from the shop floor to the C-suite. Work that supports a growing defense and aerospace manufacturer with big ambitions and the programs to back them up. A creative, high-impact function that will expand as Aeron Defense grows. And through Ownership For All, a real stake in the brand you're building from day one. You're not just the Marketing & Communications Specialist here. You're an owner.GTC is an Equal Opportunity Employer M/F/D/V. All applicants are considered based on experience and knowledge, without regard to race, color, religion, national origin, sexual orientation, ancestry, marital status, disability, or veteran status. We are committed to a workplace free from discrimination and harassment.
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