Director, Product Marketing
$190k - $205kPelago
Pelago is the leading specialty substance use care provider, built on the belief that effective treatment means matching care intensity to what each member actually needs rather than defaulting to the most expensive intervention. Our programs guide members through every stage of the substance use spectrum, from unhealthy habits to active use disorders, delivering personalized treatment for tobacco, alcohol, opioid, cannabis, and stimulant use based on individual health, habits, genetics, and goals. With Sona, our voice‑first AI Mental Health Specialist, Pelago now applies that same clinically‑driven model to mental health, pairing deep clinical expertise with technology to expand access without compromising care quality. We believe technology should make clinical care more precise and more human, not replace the judgment behind it. Pelago has scaled to helping hundreds of employers and health plans and has already helped more than 750,000 members better manage their substance use. If you're passionate about AI and making an impact on the health of others, join us and make it happen! Overview of the Role Pelago is looking for a strategic and hands‑on Director of Product Marketing to own the connective tissue between product and our commercial teams. This person will be one of Pelago’s leading storytellers, responsible for defining how Pelago’s solutions are positioned in the market and ensuring our sales, partnerships, and customer teams have the narratives, tools, and insights they need to win. This role sits at the center of product, marketing, and revenue — translating clinical innovation and product capabilities into clear stories that resonate with employers, health plans, and consultants. You’ll partner closely with Product, Sales, Clinical, and Marketing leaders to shape our product narrative, support launches, and maintain strong competitive intelligence. The right person for this role understands that great product marketing blends analytical rigor, storytelling, and strong commercial instincts — and knows how to balance AI‑enabled efficiency with human judgment when developing insights, messaging, and enablement. This is a hybrid role with a high‑collaboration rhythm (4 days/week in our NYC office). In this role you will Own Product Positioning & Narrative Define positioning and messaging for Pelago’s solutions and new product capabilities. Translate complex clinical and product innovation into clear value propositions. Develop messaging frameworks and narrative arcs that help buyers understand Pelago’s differentiated value. Lead Product Launch & Go‑to‑Market Partner with Product and Commercial leaders to plan and execute launches for new features and offerings. Ensure GTM teams have the messaging, assets, and enablement required for successful launches. Align product storytelling across sales materials, campaigns, and partner communications. Enable Sales & Partnerships Build and maintain core sales enablement materials including pitch decks, battlecards, messaging guides, and product briefs. Equip Sales, BDR, Partnerships, and Customer Success teams with tools that strengthen commercial conversations. Own identification of strategic gaps in commercial narrative and enablement and redesign where necessary. Own and Scale Competitive Intelligence Monitor the behavioral health, digital health, and employer benefits markets. Develop competitive battlecards and insights that help Pelago stand out in buyer conversations. Surface trends and insights that inform both product strategy and marketing narrative. Act as Product‑Commercial Connective Tissue Lead complex cross‑functional decisions on product story and market positioning, setting clear tradeoffs across Product, Clinical, and Commercial when priorities conflict. Bring customer and market insights back into product conversations. Help ensure internal teams have a consistent understanding of Pelago’s value proposition. Set the standard for product marketing craft at Pelago and mentor others across marketing and commercial teams on positioning, storytelling, and enablement practice. Apply AI Thoughtfully Systematize AI‑forward practice across the product marketing function, building repeatable workflows for research, synthesis, and content development that other team members adopt, not just personal use of AI tools. Balance automation with human judgment and taste to ensure messaging remains thoughtful, credible, and differentiated. The background we are looking for 8–12 years of experience in product marketing, strategy, or go‑to‑market roles. Experience building positioning, messaging frameworks, and sales enablement materials. Strong storytelling skills and ability to translate complex ideas into clear narratives. Experience developing competitive intelligence and market insights. Comfort working cross‑functionally with product, clinical, and commercial teams. Proficient in Google Slides / PowerPoint. Experience using AI tools to enhance research, productivity, and content development. Genuine curiosity about healthcare innovation and how emerging technologies can improve outcomes and access to care. What you’ll love about us We have a whole host of perks for our people! From life essentials to nice‑to‑haves, there are more than a few good reasons to love working with us. Generous and meaningful equity package Full medical, dental, & vision coverage 401k plan Unlimited PTO policy, 10 paid holidays, & company wide Me Time Days Paid maternity, paternity & new parent leave Flexible working environment Annual learning and development stipend to support continued learning and career development Wellness reimbursement program Access to reproductive & family planning care Substance use support for employees and family members At this time, we are unable to offer visa sponsorship for this position. Please note that Pelago is dedicated to providing accommodations to candidates upon request. If you need accommodations at any point throughout the interview process, please reach out to your recruiter. The provided range reflects our US target salary range for this full‑time position, which is part of our broader total compensation package, including incentive bonus program, stock options, comprehensive benefits, and incentive pay applicable to eligible roles. Individual pay within the range will vary based on a variety of factors like role‑related experience and education, internal pay equity, and other relevant business factors. At Pelago, we are committed to an equitable and fair pay philosophy and review total compensation for our employees at least twice a year. Base Pay Range $190,000 – $205,000 USD #J-18808-Ljbffr
$142.2k - $185k
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...Fraud Alert and Notice: Protect Yourself from Impersonation and Fraudulent Activity. What You’ll Do Nexxen is seeking a Director, Product Marketing, Demand and Data to help drive go‑to‑market strategies for our growing suite of programmatic advertising solutions. Reporting...Full timeWork at officeRemote workFlexible hours3 days per week- ...bring affordable, high-quality healthcare to the millions who struggle to pay their healthcare bills. We are looking for a Director of Product Marketing to join our team and play a key role in shaping our product marketing function and accelerating our enterprise growth...
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...that may prove relevant during the interview process, as well as geographic market differentials for the position. Position Summary The Strategic Go-to-Market Product Marketing Director is responsible for translating product strategy, market insight, and commercial...Contract workLocal areaRemote workWorldwideNight shift$190k - $240k
...Backpack, Stellar, and more—to detect, understand, prevent, and respond to off and on‑chain threats. Role Overview As the Director of Product Marketing at Blockaid, you will lead a team of Product Marketing Managers and work closely with leaders and individual...Work at officeRelocation package3 days per week$179.1k - $225k
...on growth and innovation, and we’re proud that our crew, products, and leadership are being recognized for it. A Top-Tier Growth... ...Today Govies Award for 2025. ABOUT THIS ROLE As the Director of Product Marketing, you will be the primary architect of LVT’s market authority...Full timeWork at officeRemote workFlexible hours- ...Director, Product Marketing - DSP New York or San Mateo InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business...Work at officeWorldwide
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...media, we are embedding intelligence across creative, curation, targeting, activation, and measurement. We are hiring a Director of Product Marketing to lead how we bring AI-powered products to market. This leader will define positioning, packaging, and go-to-market strategy...Full timeFlexible hours$185k - $210k
About the Role:We’re hiring Associate Director of Product Marketing - Verticals to join our growing marketing team. This is a high-impact, high-visibility role for a sharp, market-savvy product marketer who understands the nuances of regulated and high-stakes advertising...Work at officeRemote workShift work$133.4k - $238.4k
Associate Director, Product Marketing - Enablon Wolters Kluwer - CP & ESG DivisionEnablon’s Associate Director, Product Marketing serves as a critical connection point between product, sales, marketing, customer, partner, and business development teams. The Associate Director...Full timeWork at office$180.5k - $236.91k
...Hi, we're Oscar. We're hiring a Director of Growth & Product Marketing to join our Marketing. Oscar is the first health insurance company built around a full stack technology platform and a relentless focus on serving our members. We started Oscar in 2012 to create...Full timeWork at officeFlexible hours$248.6k - $310.75k
...this a reality by empowering you with the tools, resources, and support you need to grow your career. What you’ll do As Director of Product Marketing, you will define and drive the product marketing strategy at Brex, leading the charge in positioning our financial products...Work at officeRemote workWork from home$160k - $235k
SummaryRisk Manager responsible for supervising Market Risk for Spread Products areas. Key tasks include: shaping limits framework and managing desks’ daily compliance with the limits, interpretation and challenge of risk trends (VaR, risk sensitivities, stress testing,...Full timeWork at officeLocal areaRemote workWorldwide$162k - $190k
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...CoreWeave became a publicly traded company (Nasdaq: CRWV) in March 2025. Learn more at .What You'll Do:We are seeking a Director of Product Marketing to define and drive the go-to-market strategy, positioning, and storytelling for CoreWeave's Agentic AI platform. This is...Permanent employmentFull timeTemporary workCasual workWork at officeFlexible hours$170k - $180k
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