Event and PR Manager - Hybrid role

ePac Flexible Packaging has locations across the United States, Canada, Europe, Africa, Southeast Asia, and Australia. Built on break-through digital printing, ePac is at the crossroads of advanced technology and manufacturing. ePac’s mission is to provide consumer packaged goods companies the ability to compete with large brands with great packaging. Our customers are predominantly small and medium-sized CPGs, many of whom are focused on creating natural and innovative products for their consumers. Since opening our first manufacturing facility in 2016, our mission has been clear – to help small brands obtain big brand presence, give back to the communities we serve and contribute to the creation of a more sustainable, circular economy. The Event and PR Manager will primarily work out of ePac’s Chicago, IL or Austin, TX location, and may also work from a home-based office, as required and approved by ePac management. This role has a salary range of $70 - 80k depending on skills and experience, with a generous leave and benefits package. Benefits include: 3 Medical Options Dental Vision Employer paid Short and Long term disability 401K with employer match 120 hours Paid Time off Paid holidays Potential for company bonus and more!

SUMMARY OF POSITION

The Events & PR Manager will play a critical role in driving brand visibility, industry engagement, and lead generation for ePac Flexible Packaging. This individual will own the planning, execution, and optimization of our trade show presence, customer and internal events, public relations initiatives, and industry award programs. This is a highly cross-functional role requiring strong project management, communication, and storytelling skills, with a focus on delivering measurable impact across brand awareness, pipeline generation, and market positioning.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

1. Trade Show Management & Execution Own end-to-end planning and execution of ~10+ national and regional trade shows annually (e.g., Expo West, Fancy Foods, key vertical events). Coordinate booth strategy, logistics, staffing, and on-site execution to ensure a best-in-class brand presence. Partner with Sales to align pre-show outreach, meeting scheduling, and post-show follow-up workflows. Manage vendors, booth assets, shipping, and timelines across all events. Track and report on trade show ROI, including leads generated, pipeline contribution, and cost efficiency. Travel to and attend key events, ensuring seamless execution and team coordination on-site. 2. Event Planning & Coordination Plan and execute a variety of events, including customer events, webinars, internal meetings, sales kickoffs, and executive events. Develop event strategies aligned to marketing and sales priorities (lead generation, customer engagement, brand building). Manage event budgets, timelines, vendors, and logistics. Coordinate cross-functional stakeholders (Sales, Marketing, Customer Success, Operations, Leadership). Ensure consistent branding, messaging, and experience across all events. Measure and report on event performance and impact. 3. Public Relations (PR) Program Management Own and execute ePac’s PR strategy to increase brand awareness and industry visibility. Draft and distribute press releases, media pitches, and thought leadership content. Build and manage relationships with industry media, editors, and journalists. Identify and secure speaking opportunities, media placements, and contributed content. Partner with internal stakeholders to develop compelling stories (product launches, expansions, customer success, innovation). Track PR performance, including media coverage, impressions, and share of voice. 4. Industry Association Coordination, Awards Strategy & Submissions Identify relevant industry associations and groups across key verticals (CPG, packaging, sustainability, innovation) and collaborate with internal teams to maximize value in expenditures and involvement with trade associations and groups. Develop a strategic calendar of opportunities aligned with company priorities. Identify relevant industry awards across key verticals (CPG, packaging, sustainability, innovation). Lead the creation and submission of award entries, including writing compelling narratives and coordinating supporting materials. Collaborate with internal teams to gather data, case studies, and proof points. Track submissions, wins, and recognition to maximize promotional value.

NON-ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

May be asked to present ePac at various customer and industry events. Other projects, as assigned.

JOB KNOWLEDGE, SKILLS & ABILITIES

Strategic thinker with strong execution skills! Highly organized and detail-oriented Strong communication and interpersonal skills Results-driven with a focus on ROI and measurable outcomes Creative problem solver with a proactive mindset Strong PC skills along with hands-on knowledge of PR and marketing tools and platforms Proficiency in Salesforce; experience with Salesforce Marketing Cloud is a plus Strong analytical skills with experience building reports and analyzing data Strong written communication skills Ability to work in a fast-paced environment and adapt to changing workload and schedules Strong consulting skills, including the ability to lead and influence others and work effectively with internal clients, vendors, management and team members Ability to work individually and collaboratively with others on projects. Demonstrate a consultative approach in guiding discussions related to digital marketing strategy Excellent communicator, easily adaptable, exceptionally organized, have strong presentation skills and have the ability to manage competing priorities Solid project management skills, editing skills, customer service, ability to multi-task and strong attention to detail

EXPERIENCE AND EDUCATION

Bachelor’s degree in marketing, communications, or a related field. 5+ years of experience in events, PR, or integrated marketing roles (B2B or CPG experience preferred). Proven track record managing trade shows and large-scale events. Strong writing and storytelling skills (press releases, award submissions, media pitches). Excellent project management and organizational skills with attention to detail. Ability to manage multiple projects simultaneously in a fast-paced environment. Experience working cross-functionally with sales and marketing leadership teams. Willingness to travel (approximately 20–30%). ePac is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. EEO Poster The pay range for this role is: 70,000 - 80,000 USD per year (Austin) 70,000 - 80,000 USD per year (Chicago) #J-18808-Ljbffr ePac Holdings, LLC