Integrated Marketing Manager

We are currently seeking a Marketing Manager for a prominent client of ours. This position is fully remote. Details for the position are as follows:

Job Description

• Pay: $82.76 – $89.66/hr (W2)
• 2-month contract assignment to provide LOA coverage
• Lead go-to-market strategy and execution for major merchant launches across Retail, Grocery, Beauty, Apparel, Home, and other emerging categories
• Develop and execute end-to-end integrated marketing campaigns, from strategy and audience definition through creative, launch, and performance measurement
• Manage a portfolio of concurrent merchant campaigns and maintain the integrated marketing launch calendar
• Develop scalable GTM frameworks and marketing playbooks for merchant launches
• Serve as the primary marketing point of contact for external merchant/brand partners, managing communication, reviews, approvals, and co-marketing opportunities
• Develop campaign strategies, business cases, competitive analyses, performance reviews, and recommendations
• Communicate campaign strategy, launch readiness, performance, and key learnings to senior leadership and external partners
• Use consumer insights and campaign data to measure performance and identify opportunities for growth

Qualifications

• Bachelor’s degree required; MBA is a plus
• 6+ years of B2C marketing experience is required; B2B2C experience is a plus
• Background in integrated marketing, partnership marketing, category marketing, product marketing, or retail marketing necessary
• Proven experience managing large-scale integrated marketing campaigns from strategy through execution and measurement required
• Strong data and analytical skills; experience with Excel/Google Sheets, dashboards, and SQL is a plus
• Experience working with retailers, consumer brands, marketplaces, partnerships, or merchant-facing organizations is highly preferred

Referral Bonus for any candidate hired.