Sales & Education Manager

ABOUT MAKEUP BY MARIO

Makeup by Mario is a fast-growing prestige beauty brand redefining artistry-driven makeup. With a powerful presence across leading global beauty retailers and direct-to-consumer channels, we deliver innovative, high-performance products rooted in artistry, craft, and education.

POSITION SUMMARY

The Sales & Education Manager will drive brand performance across Sephora stores in the North Midwest and Midwest market. This is a field-based, sales-driven role focused on in-store execution, events, education, and strong partnership with store teams. This role is ideal for someone who thrives in a fast-paced retail environment and is motivated by delivering measurable business results.

This is a highly hands-on, in-store role for someone who thrives on the Sephora floor—driving results through selling, educating store teams, executing events, and building strong partnerships.

RESPONSIBILITIES

In-Store Execution & Sales

• Spend the majority of time in Sephora stores driving sales performance
• Actively sell and support clients with strong product knowledge and artistry
• Lead by example in achieving daily and weekly sales goals (sales, rank, productivity)
• Drive UPT through add-ons and client engagement

Events & Activations

• Execute in-store events (FSCs, takeovers, EIBs) with a focus on sales results
• Support event planning and identify high-impact opportunities within the market
• Ensure strong ROI on all activations through performance tracking
• Partner with Regional Manager on event strategy and door prioritization

Sephora Partnership

• Build and maintain strong relationships with Sephora store leadership and Beauty Advisors
• Act as a brand ambassador within Sephora stores
• Influence BAs to drive brand sales when not present in store

Training & BA Development (Sales-Driven)

• Deliver in-store coaching focused on selling behaviors and conversion
• Educate through selling—demonstrating how to drive results in real time
• Reinforce product knowledge and brand storytelling to support sales growth
• Develop strong BA advocates within key doors

Territory Ownership (Account Executive Focus)

• Own performance across assigned doors, including sales, rank, and productivity
• Identify opportunities for growth and implement strategies to drive results
• Partner with Regional Manager on business planning and performance reviews
• Analyze store performance and adjust approach based on business needs

Operations & Communication

• Provide feedback on store performance, stock levels, and opportunities
• Proactively communicate risks and opportunities to leadership
• Maintain consistent and clear communication with Regional Manager

REQUIREMENTS

• Prior experience working within the Sephora environment
• Must have reliable transportation
• Open availability, including evenings and weekends (Friday–Sunday priority)
• Ability to work retail hours, including shifts up to 9 PM
• Ability to travel within the Greater Chicago area (field-based role)
• Ability to lift items up to 75lbs
• Proven ability to drive sales in-store (this is a selling-first role)
• Comfortable working on the sales floor the majority of the time
• Open to coaching, feedback, and accountability
• Strong work ethic with a hands-on, team-first mindset
• Ability to focus on in-store executions

QUALIFICATIONS

• Previous experience working in a Sephora environment (brand, freelance, or store level)
• Strong sales ability with a proven track record of driving in-store results
• Experience executing retail events is strongly preferred
• Ability to build relationships and influence store teams
• Strong communication and organizational skills
• Passion for beauty, artistry, and client experience
• Self-motivated with a strong sense of ownership

WHAT WE OFFER

• Medical, dental, and vision insurance
• HSA, FSA, and dependent care FSA
• Commuter benefits
• OneMedical membership
• Health Advocate, Talkspace, and Kindbody partnership
• Life and supplemental life insurance
• 401k with company match

MAKEUP BY MARIO is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by applicable federal, state, or local law. We are committed to creating an inclusive environment for all employees and applicants.

All qualified applicants will receive consideration for employment without regard to any protected characteristic. MAKEUP BY MARIO complies with all applicable laws governing nondiscrimination in employment in every location in which the company operates.