Manager Wholesale Digital Marketing, LTD

Purpose & Overall Relevance for the Organization: 

As Manager, Wholesale Marketing, you will be responsible for leading content creation for Amazon. This role plays a critical function in leading our seasonal photoshoots, creating media banners and all brand store content on Amazon.com.

You will work closely with Key Account Sales, Marketplace Merchandising and Brand Communications teams to ensure alignment on brand, retail, and digital marketing content needs to enhance the consumer experience. 

This role requires strong project management, cross-functional collaboration, and an ability to execute large scale photoshoots. 

Key Responsibilities Strategy Execution & Account Management 

• Collaborate with Key Account Sales and Merchandising teams to ensure marketing programs align with commercial objectives and sell-through priorities. 
• Serve as the key marketing contact for all Amazon content related needs. 

Retail & Digital Activation 

• Partner with Site Merchandising and Media leads to ensure high-quality brand store content execution that enhances consumer engagement. 
• Maintain an understanding of key consumer trends, retail behaviors, and competitive market dynamics to inform marketing strategies. 

Performance Measurement & Budget Management 

• Track and report on the effectiveness of media and brand store content by leveraging data and insights to optimize future investments. 
• Ensure budget oversight and cost control, maximizing ROI on account marketing spend. 

Cross-Functional Collaboration & Leadership 

• Partner with internal stakeholders across Sales, Merchandising and Brand Communications to deliver cohesive consumer experiences. 
• Act as the content lead, providing input on marketing tools and assets required to drive engagement and commercial success. 
• Share best practices and work cross-functionally with Global and NAM teams to drive a consistent and scalable marketing approach. 
• Maintain strong relationships with retail partners, ensuring alignment on seasonal marketing priorities. 

Key Relationships 

• Sales & Merchandising Teams – Align on account marketing strategies and business priorities. 
• Global & NAM Brand Marketing Teams – Align seasonal marketing initiatives with broader brand objectives. 
• Retail Partner Stakeholders – Foster strong external partnerships to drive brand growth. 

Knowledge, Skills, and Abilities 

• Strong content creation and project management experience, preferably within wholesale and the sporting goods industry.
• Highly collaborative with strong stakeholder management and communication skills. 
• Ability to analyze and apply consumer insights, retail trends, and business data to optimize content. 
• Strong problem-solving skills with a proactive mindset to mitigate delays and ensure executional excellence. 
• Deep understanding of retail marketing, digital activation, and omnichannel strategies. 
• Ability to work effectively within a fast-paced, cross-functional team environment. 
• Intermediate to advanced proficiency in Microsoft Office (Excel, PowerPoint, Word). 

Requisite Education and Experience / Minimum Qualifications 

• Bachelor’s degree in business, Marketing, or a related field.
• 5-7 years of experience in brand marketing, digital marketing, wholesale marketing, or account management. 
• Previous experience in trade marketing, retail activation, or category marketing within a consumer-focused brand. 
• Equivalent combination of education and/or experience may be substituted for degree

• adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.
• adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage. Employees are able to enroll in adidas’ 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including 12 weeks of paid parental leave.
• Employees are eligible to earn an annual bonus based on both company and personal performance. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, twelve paid holidays throughout the calendar year and Service Time Off during milestone years.
• At adidas we offer a Hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week. For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday. The working location of this position is Portland OR.
• Though our teammates hail from all corners of the world, our working language is English.

 

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.