Area Sales Manager - North West

Area Sales Manager - North West

Last Updated Date: May 21, 2026

Location:

Remote, GB

Company: Rushlift

• This is a remote position, also referred to as virtual or work from home.

We are Bobcat. A community powered by people. Across 16 countries and 50 nationalities, we have over 2,500 employees, 300 dealers in EMEA and a world-class innovation centre that’s breaking new ground every day. We’ve been engineering powerful machines and transforming how the world works for more than 60 years. From construction to agriculture, our products make an impact. We empower people to accomplish more, and we’re proud of that. It’s our people that make it possible. We value the skill and expertise that surrounds us. As part of our team, you’ll find career opportunities that will challenge, inspire, and reward you. We believe that together we can unearth something extraordinary.

We are looking for Area Sales Manager - North West to join our team at Bobcat.

Area Sales Manager

North West

As Area Sales Manager at Rushlift, you will maximise revenue and sales volumes against agreed targets through development of existing customer base and new business, across all products within Rushlift’s portfolio.

We’re looking for someone who will:

• Manage all Customers and sites within an agreed sales area.

• Ensure sales targets are met in accordance with area’s Key Performance Indicators (KPI’s).

• Achieve revenue and unit sales growth against budget.

• Retain existing customer base within agreed percentage.

• Redevelop dormant and lapsed customer accounts to agreed percentage.

• Complete diary, meeting reports and record activity via our CRM system.

• Complete and update forecasts and pipelines, to ensure an accurate measurement of sales.

• Carry out site surveys as required, in accordance with Health & Safety requirements and assist Customers with product selection and advice.

• Target new business in accordance with Company targets.

• Ensure Customer service and Customer expectations are exceeded for both internal and external Customers.

• Deal with all customer queries quickly, efficiently and cost effectively.

• Collecting Customer feedback and market research.

What sets you apart:

• Experience within the MHE industry or similar

• Thorough understanding of the trade channel and used MHE market or similar market

• Ability to understand market trends in relation to pricing and demand

• Sales & Sales Management experience

• A good knowledge of IT is essential

• Good communication skills are essential

What you get in return:

• Competitive Salary Package

• Company Car / Car Allowance

• Commission Structure

• Contributory Pension Scheme

• Enhanced Parental Policies

• Life Assurance

• On-site parking

• Employee Welfare Scheme – Vouchers for birthdays/weddings/children/studies/long service etc

• Employee Assistance Programme giving you access to Retail/Health/Gym discounts, confidential counselling and advice, Cycle2Work Scheme, and much more…

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At Bobcat, we support equal opportunities, value diversity of skills, perspectives and cultures and encourage applications from candidates from all backgrounds.