Public Relations Manager

Reports to the Senior Vice President of News and Public Relations Are you a passionate PR professional looking for your next challenge? We offer a role and environment where you can make an impact, grow professionally and grow with us as we begin our fourth decade. The PR Manager position is a full-time role in our Dallas office designed for a PR professional with 5-8 years of experience in public relations, communications, or media/journalism. Agency and B2B experience are strongly preferred. We operate effectively and efficiently on our clients’ behalf in a hybrid work environment, in the office two days (T/W) each week and working remotely three days (M/Th/F). Responsibilities Develop PR plans and strategies aligned with client business goals and execute them flawlessly. Serve as a day-to-day client contact and trusted advisor, leading client calls, providing strategic counsel, managing expectations and ensuring work remains on time and within scope. Recognize communications opportunities, reputational risks and emerging issues and recommend appropriate strategies. Enhance clients’ voices, visibility and reputations through earned media, thought leadership and other strategic communications opportunities. Develop and pitch compelling story ideas to local, regional and national media, recognizing news angles and the needs of journalists. Build and maintain productive relationships with reporters, editors, producers and other media professionals. Manage media relations and prepare and position clients for success with reporters. Be an idea and content generator, understanding that in the modern PR environment, you don’t always have to wait for reporters to make something happen. Translate complex legal, business and industry topics into clear, compelling content for a variety of audiences. Write effectively across a range of formats, including news releases, blog and social media posts, white papers, authored commentaries, professional bios, talking points and video content. Collaborate with other professionals in generating website content, social media content and executing other digital strategies to meet client needs. Measure communications results and use insights to evaluate effectiveness and recommend next steps. Provide direction, feedback and mentorship to junior team members while maintaining accountability for quality and deadlines. Experience – Required Bachelor’s degree in Journalism, communications or a related field A combined minimum of five years in the following roles: News reporter, producer or editor; Agency account service; In-house PR manager Strong client service and account management experience Experience – Preferred Professional services experience, particularly law, public affairs, healthcare or energy sectors Experience working with attorneys, law firms or other complex B2B organizations Crisis communications, issues management, litigation communications or reputation management Agency experience Skills You Will Need Excellent client service, account management and strategic counsel skills. Exceptional news judgment and the ability to identify compelling stories, media angles and communications opportunities. Strong written and verbal communication skills; proficient at content creation and editing. Ability to translate complex legal, business and industry topics into clear, compelling content for a variety of audiences. Strong understanding of media needs and the ability to develop productive media relationships. Excellent organizational and project management skills; able to manage multiple projects, reprioritize as needed and consistently deliver on time. Ability to anticipate potential project problems and dependencies and effectively implement solutions or contingency plans. Self-starter who takes initiative and maintains a positive and professional approach. Ability to work effectively in fast-paced, deadline-oriented situations. Collaborative mindset and adept at working within teams. Comfortable using AI-enabled research, writing and productivity tools while exercising strong editorial judgment, fact‑checking and appropriate confidentiality. Strategic and tactical understanding of primary social media and digital platforms. Skills That Will Make You Stand Out Up to date on the latest communications, media and digital trends and able to clearly articulate their potential for clients Strong understanding of the legal and business media landscape Experience counseling clients through complex, sensitive or high-profile matters Knowledge of photo and video‑editing tools A creative yet practical mind We Offer Salary commensurate with experience Benefits including Medical, Dental and Vision Paid time off and company holidays 401(k) program Free parking We Are Androvett is a full-service marketing firm offering public relations, advertising, marketing, brand strategy, and web and digital solutions that achieve client business goals. Founded in 1995 with a focus on connecting lawyers, law firms, and their clients with the media, today we service a range of industries from our offices in Dallas, Houston, Austin, and San Antonio. #J-18808-Ljbffr Androvett Legal Media & Marketing