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Head of Marketing - Events

Infopro Digital

Senior Event Marketing Manager – AmericasInfopro Digital, the B2B group specialising in information and technology, is currently looking for a Senior Event Marketing Manager to strengthen the team at its Risk Global business.Infopro Digital is a global B2B group with more than 4,000 employees across 26 countries, delivering information, data and technology solutions to professional communities across automotive, risk and insurance, construction, industry and retail.Risk Global operates as part of Infopro Digital, bringing together leading financial services brands focused on capital markets. With offices in Hong Kong, Lisbon, London, Nashville, New York and Singapore, Risk Global delivers research, events, marketing services and data solutions to senior professionals across global financial markets.Risk Global is the preeminent industry source of research and data for financial services professionals focused on the transfer and management of risk. Through its platforms and events, the business delivers high?value insight and analysis to clients across the global capital markets ecosystem.Role OverviewAs Senior Event Marketing Manager – Americas, you will lead the event marketing strategy across the region, driving audience growth, brand positioning and commercial performance for Risk Global's events and market access solutions.This is a high?impact role within a fast?paced environment, working across multiple brands, products and teams to deliver integrated marketing campaigns and support revenue growth.Key ResponsibilitiesDevelop event marketing strategies for the Americas in partnership with Sales and Product teamsDefine and execute integrated, multi?channel marketing campaigns aligned to business objectivesPlan and deliver marketing strategies across products, regions and target audiencesOwn and track marketing performance against KPIs, revenue targets and audience growth metricsLead marketing delivery across key flagship events including Risk Live Boston, Energy Risk USA, Tech & Data in Financial Markets and Risk Live NashvilleSet, manage and optimise marketing budgets to maximise return on investmentMonitor market trends, competitor activity and customer behaviour to inform strategyAnalyse internal and external data to drive audience development and database growth strategiesCollaborate with global marketing teams to deliver consistent cross?regional messaging and campaign alignment

Vacancy posted 1 day ago
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