Campaign Manager (Senior Associate), Paid Search
$49.31k - $68.53kMSLGROUP
Campaign Manager, Search
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.
Overview
The Campaign Manager, Search is responsible for leading the success of clients' paid search campaigns by providing thought leadership on campaign strategies and optimization, and building strong relationships and establishing clear lines of communication with clients, partners, and internal staff members.
Responsibilities
- Create and execute digital account strategies and plans for clients
- Oversee campaign management, optimization, and reporting of paid search campaigns
- Contribute to strategy and annual planning
- Interface with internal agency counterparts to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
- Review client deliverables for quality and ensure that recommendations and work product are sound and viable
- Effectively manage keyword strategies
- Provide excellent communication and thought leadership to clients via calls, emails and direct contact presentations
- Command data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
- Manage budgeting, forecasting, billing and invoicing
Qualifications
- Bachelor's degree, concentration in business, marketing, or advertising preferred
- 1+ years of paid search experience, preferably on the agency side
- Experience running Demand Gen campaigns in addition to standard search campaigns
- Proficiency in Google Ads, Bing Ads, and Search Ads 360 preferred
- Demonstrated problem solving, organization, and project management skills
- Ability to work independently and balance multiple tasks
Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines.
Compensation Range: $49,305 - $68,530 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.
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