Sales & Marketing Manager

Job Description

Job Description

Position: Sales & Marketing

Supervisor: General Manager

Purpose of Position : Sales & Marketing Manager is responsible for increasing revenue in all areas of the hotel, including rooms, meeting facilities, restaurants, if applicable by performing sales activities and revenue management. Responds to a wide variety of guest requests. Openly communicates with the General Manager, offering ideas and support in achieving the goals of the property including the budget, revenues, occupancy, and guest satisfaction.

Essential Functions:

1. Possess a positive and upbeat personality with a desire to deliver outstanding customer service to our guests.
2. Maintains a high level of professional appearance and demeanor.
3. Maintain the highest level of confidentiality in all areas.
4. Demonstrate the ability to multi-task, be detail-oriented and be able to problem-solve, to effectively deal with internal and external customers.
5. Handle and resolve guest complaints in a professional and courteous manner, through effective listening and clarifying issues raised by guests.
6. Demonstrate good communication skills and convey information and ideas clearly.
7. Ability to perform basic math, and understand financial information.
8. Recognize and take action on any safety or loss prevention incidences that may cause damage, injury, or other liability to individuals or company property. Implement all company policies and procedures for safety and security.
9. Complete training in all areas of security, alcohol, and health and safety. Ensuring that all OSHA, State, and Federal guidelines for chemical, fire, health, and safety are being followed.
10. Keeping safety in mind in all things.
11. Creation of new business through various efforts, including outside sales, calls to area businesses to introduce the hotel and its services and calls to businesses in feeder markets to generate incoming group and individual business. Efforts towards generating business in shoulder seasons.
12. Respond to all group inquires including guest room blocks and meeting room.
13. Prepare group and meeting room contracts and ensure they are executed properly. Including deposit requirements.
14. Maintain open communication with group/meeting planner throughout the sales process, and follow up after the group departure. Ensure that final billing is correct and collected promptly.
15. Maintain sales records and provide reporting as required.
16. Maintain a positive working relationship with all past, existing, and future clients.
17. Represent the hotel at area business and social functions.
18. Actively participate in weekly sales and marketing meetings, as well as revenue meetings. Making recommendations to increase sales and revenues.
19. Review and understand the profit and loss statement.
20. Review weekly group reservations for pick-up and cut-off dates.
21. Participates in all staff meetings, including the daily stand-up, monthly staff meetings, and annual training. Conducts meetings if applicable.
22. Oversee meeting room scheduling, billing, and set up if applicable.
23. Review arrivals daily, weekly, and monthly assisting the General Manager with rate recommendations and demand forecast.
24. Work with outside vendors such as catering or transportation to ensure group needs are met.
25. Provides excellence in guest service and monitors guest satisfaction and makes corrections in areas of opportunity and follows up with all staff members creating a culture of service excellence.
26. Uses persuasive selling techniques to sell rooms and promote all marketing programs.
27. Have knowledge of property management system. Knowledge of how to operate computer equipment, including Microsoft Office suite.
28. Participates in and supports a positive, enjoyable work environment.
29. Holds an understanding of hotel products and services (i.e., food and beverage, recreation)
30. Performs other duties as assigned.