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Manager, Event Marketing

Equifax

Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you.

The Manager, Event Marketing is responsible for the independent management and execution of external-facing events (trade shows, associated client events, and enablement expos) for our Government and Public Safety lines of business. Operating with limited guidance, you will apply a data-driven mindset to solve complex operational challenges, optimize event ROI, and act as a trusted advisor to internal stakeholders and sales leadership, while keeping our customers' experience top of mind. This role requires in-depth knowledge of trade shows and events and experience to operate with limited guidance, applying new perspectives to solve complex problems and making decisions that impact a range of customer and operational activities.

What you'll do:
  • Event Management: Lead the tactical planning, onsite execution, and logistics for a robust calendar of trade shows and adjacent customer events, ensuring our brand footprint is impactful, consistent, and impeccable
  • Project Management: Maintain real-time visibility on all moving parts using our project management system, Wrike. Manage timelines, anticipate bottlenecks, and multi-task across concurrent events without losing attention to detail.
  • Annual Calendar Management: Identify and evaluate industry events that align with company goals; manage the master event schedule
  • Planning & Reporting: Independently develop work plans for moderate-to-complex assignments, ensuring clearly defined goals and objectives are set and measured for ROI. Ability to present clear and concise plans and outcomes to a variety of audiences.
  • Vendor Coordination: Negotiate contracts and manage relationships with show organizers, exhibit houses and promotional vendors, to maximize budget efficiency.
  • Budget Oversight: Manage budgets for assigned shows. Independently devise work-around and contingency planning needs, making recommendations to internal stakeholders.
  • Cross-Functional Collaboration: Guide internal teams in the planning of business unit kickoff meetings, customer advisory board meetings, and vertical-specific trade show planning.
What experience you need:
  • 5+ years in B2B event marketing or experiential marketing, with a proven track record of driving measurable pipeline results.
  • Bachelor's degree
  • Proficient with event management systems (e.g., Cvent) and modern project management software. Knowledge of CRM/Automation tools is a major plus.
What could set you apart:
  • A hyper-organized project manager who thrives on details, stays three steps ahead of deadlines, and can switch seamlessly from high-level strategy to packing a booth crate.
  • Ability to balance detailed operational planning and execution with strategic thinking, using data to inform event choices and provide clear recommendations to internal stakeholders.
  • Ability to work cross-functionally without direct authority to achieve shared goals.
  • Strong communication and presentation skills.
  • A results-oriented, collaborative spirit with a focus on trust and accountability.
  • Ability to travel 25-30% (seasonal peaks)

#LI-Hybrid

#LI-JD1

We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks.

Are you ready to power your possible? Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference!

Primary Location:
USA-St. Louis-Clayton

Function:
Function - Marketing

Schedule:
Full time
Vacancy posted 2 days ago
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