General Sales Manager

Job Description

Job Description

General Sales Manager (GSM) Leadership Opportunity | High-Income Potential | Drive Dealership Success

Krause Auto Group

Krause Auto Group is seeking an experienced, results-driven General Sales Manager (GSM) to lead variable operations and drive sales performance across our dealership team. If you are passionate about leadership, developing high-performing sales teams, and creating an exceptional customer experience, this is an outstanding opportunity to grow your career with one of the most respected automotive groups in the Southeast.

For over 30 years, Krause Auto Group has built its success on customer satisfaction, employee development, and promoting from within. We believe our employees are more than just a number—we invest in our people, support long-term growth, and celebrate success stories across every department.

With a portfolio of world-class automotive brands including BMW, Mercedes-Benz, Ford, Lincoln, Hyundai, Genesis, Lamborghini, Aston Martin, Rolls-Royce, Koenigsegg, McLaren, and Lotus across four states, Krause Auto Group offers unmatched career advancement, leadership opportunities, and long-term stability.

• Free health insurance option available
• 401(k) with company match
• HSA company contributions
• Dental & vision insurance available
• Paid vacation, PTO, and holidays
• Career advancement opportunities—we promote from within
• Employee discounts on vehicles, parts & service
• Family-owned and operated culture
• Long-term career stability
• Supportive, performance-driven leadership environment

As a General Sales Manager, you’ll oversee all aspects of variable operations while driving profitability, team development, customer satisfaction, and overall dealership performance.

• Lead, coach, and motivate sales teams to achieve performance goals and maximize profitability
• Train sales staff on closing techniques, customer experience, and best sales practices through active leadership and mentorship
• Conduct daily and weekly sales meetings and performance coaching sessions
• Mentor both new and experienced sales professionals to improve productivity and results
• Hire, develop, and monitor performance of New & Used Car Sales teams, Internet Sales, Finance Managers, and Service Drive Sales teams

• Oversee all showroom activities and ensure a high level of product knowledge throughout the team
• Maintain strong Customer Satisfaction Index (CSI) scores and identify opportunities for continuous improvement
• Ensure proper follow-up procedures are executed through effective CRM processes and accountability
• Establish and monitor vehicle delivery procedures to ensure exceptional customer experiences
• Guarantee each delivery includes a proper service department introduction and first service appointment scheduling

• Achieve monthly and annual dealership sales, gross profit, and expense objectives
• Partner with dealership leadership to drive showroom traffic, internet lead conversion, and overall sales growth
• Monitor and improve sales processes, lead management, and department performance metrics
• Support used vehicle operations including inventory acquisition, merchandising, and marketing strategies
• Assist in improving F&I profitability through leadership, training, and process development

• Minimum of 2 years of GSM experience overseeing variable operations within a successful dealership
• Proven track record of building, developing, and leading high-performing sales teams
• Strong history of achieving above-average CSI scores, gross profits, and dealership performance metrics
• Experience driving showroom traffic, internet sales growth, and marketing initiatives
• Strong understanding of CRM systems, lead management, SEO/SEM, and digital retail strategies
• Leadership experience overseeing BDC operations and sales process accountability
• Knowledge of used vehicle purchasing, merchandising, and inventory management
• Excellent communication, coaching, and leadership skills
• High-energy, results-driven, and customer-focused mindset

Requirements:

• Valid driver’s license with a clean driving record
• Ability to work flexible schedules, including evenings and weekends

• Over 30 years of automotive success
• Family-owned and operated organization
• Promote-from-within culture with real leadership advancement opportunities
• Leadership team committed to employee development and long-term success
• Opportunity to work with some of the most respected automotive brands in the world

• General Sales Management
• Automotive retail leadership
• Variable operations management
• High-volume dealership sales
• Internet and BDC leadership
• Automotive finance and desking operations

This is more than a management role—it’s an opportunity to lead successful teams, shape dealership culture, and drive meaningful results within a growing automotive organization that values performance, leadership, and people.

If you’re ready to take your career to the next level, we want to meet you.

Krause Auto Group is proud to be an Equal Opportunity Employer. We are committed to fostering an inclusive workplace where every employee feels respected, supported, and empowered to succeed.