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Director, Event Program

$155k - $204k

Super Micro Computer

Director, Event Program

Based in San Jose headquarters, the Director of Event Programs at Supermicro leads the strategy, planning, and execution of US corporate events, industry tradeshows, customer summits, partner conferences, and executive programs that showcase Supermicro's technology leadership. This role drives brand visibility, customer engagement, and revenue impact through high-quality, scalable event experiences. The director collaborates cross-functionally with Marketing, Sales, Product Management, and Executive teams to develop event roadmaps aligned with company priorities, while managing budgets, teams, vendors, and program performance.

Essential Duties and Responsibilities:

  • Strategize and execute a comprehensive global event strategy aligned with corporate marketing and sales objectives.
  • Manage annual event calendars, tiered prioritization models, and ROI-driven program frameworks.
  • Oversee the end-to-end planning and execution of key Supermicro events including global tradeshows (e.g., GTC, OCP, Supercomputing), customer summits, product launches, and partner forums.
  • Ensure brand consistency, high-impact booth experiences, and strong product/solution storytelling.
  • Direct venue selection, logistics, production, AV, exhibitor services, staffing plans, and registration systems.
  • Lead content development including agendas, keynotes, demos, messaging, and executive briefings.
  • Define event KPIs, measurement tools, and reporting dashboards (leads, pipeline impact, attendance, engagement).
  • Conduct post-event analysis with actionable insights for continuous improvement.
  • Collaborate with Global Marketing teams to ensure consistent execution across regions.
  • Ensure events are delivered on time, on budget, and at high quality.

Qualifications:

  • 15+ years in event marketing, program management, or corporate events leadership, ideally in IT hardware, or datacenter-related industries.
  • Proven experience leading large-scale global tradeshows and complex multi-track events.
  • Strong background managing event agencies, production teams, and cross-functional stakeholders.
  • Demonstrated ability to manage multi-million-dollar budgets and negotiate major vendor contracts.
  • Strong leadership, team development, and cross-departmental collaboration skills.
  • Excellent communication (Chinese language is a plus), executive presence, and stakeholder management.
  • Strong analytical mindset with experience in KPI development and event performance reporting.
  • Bachelor's degree in Marketing or related technical field (Master's is a plus).

Salary Range $155,000 - $204,000 The salary offered will depend on several factors, including your location, level, education, training, specific skills, years of experience, and comparison to other employees already in this role. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation, such as participation in bonus and equity award programs.

EEO Statement Supermicro is an Equal Opportunity Employer and embraces diversity in our employee population. It is the policy of Supermicro to provide equal opportunity to all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or special disabled veteran, marital status, pregnancy, genetic information, or any other legally protected status.

Super Micro Computer
Vacancy posted 2 days ago
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