Key Account Manager
MRL Consulting Group | Global Niche Technology Recruitment
Key Responsibilities
Account Strategy & Growth:
Develop and execute strategic account plans to drive sustainable revenue growth across assigned automotive OEM and Tier 1 customers.
Customer Relationship Management:
Maintain regular engagement with engineering, purchasing, and program management stakeholders to support ongoing business and new opportunities.
Program & Lifecycle Ownership:
Support automotive programs across their full lifecycle, from early concept and design-in through production ramp, mass production, and end-of-life management.
Opportunity Development:
Identify, qualify, and progress new design opportunities aligned with customer vehicle platforms and technology roadmaps.
Pipeline & Forecasting:
Maintain accurate CRM records, pipeline visibility, and provide reliable revenue forecasts.
Technical & Commercial Analysis:
Contribute to system-level and component-level analysis of customer designs, including interpretation of BOMs, system block diagrams, and teardown data to identify semiconductor content and design opportunities.
Competitive Positioning:
Support competitive analysis and displacement strategies by articulating differentiated value at both component and system level.
Cross-Functional Collaboration:
Work closely with field application engineers, product marketing, and product/business teams to align technical capabilities with customer requirements.
Value Communication:
Translate technical insights into clear commercial messaging for both engineering and procurement stakeholders.
Commercial Operations Support:
Support RFQs, pricing reviews, and long-term commercial agreement negotiations.
Business Case Development:
Support the development of cost models, pricing proposals, and customer business cases for key opportunities.
Market & Customer Intelligence:
Track automotive industry trends, competitor activity, and platform developments to inform account strategy.
Supply Chain Coordination:
Collaborate with supply chain and operations teams to support demand planning, lifecycle management, and program continuity.
Required Qualifications & Skills
Experience:
8–10 years of experience in semiconductor sales, account management, or technical sales supporting automotive OEMs or Tier 1 suppliers.
Education:
Bachelor’s degree in Electrical Engineering, Business, or equivalent experience.
Commercial Skills:
Strong negotiation experience with both external customers and internal cross-functional stakeholders.
Technical Understanding:
Good understanding of automotive electronic systems and in-vehicle communication networks (e.g., CAN, LIN, Ethernet).
Product Awareness:
Familiarity with semiconductor categories such as microcontrollers, SoCs, analog, power management, and sensors.
Analytical Ability:
Ability to interpret customer system architectures, BOMs, and technical documentation.
Tools:
Strong Excel and PowerPoint capability; experience with CRM systems (e.g., Salesforce).
Communication:
Strong written and verbal communication skills across engineering and commercial audiences.
Execution:
Strong organisational skills with disciplined follow-through on complex, multi-threaded opportunities.
Adaptability:
Ability to quickly understand new technologies and evolving automotive system architectures.
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