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Head of PR & Communications

Octopus Energy Group

Buscamos Head of PR & Communications en Octopus Energy España, responsable de construir, desarrollar y amplificar la narrativa de marca y generar visibilidad orgánica en medios. Responsabilidades Definir y ejecutar la estrategia de comunicación de Octopus Energy España. Construir el relato de marca de Octopus en España: energía limpia, ahorro, tecnología, transparencia, servicio al cliente y alternativa real a las grandes energéticas. Identificar oportunidades de comunicación que ayuden a generar presencia no pagada en medios nacionales, económicos, generalistas, sectoriales y lifestyle. Crear territorios narrativos propios para diferenciar a Octopus dentro del sector energético. Diseñar calendarios editoriales y planes de comunicación ligados a momentos clave del negocio, producto, actualidad energética y campañas de marca. Construir relaciones sólidas con periodistas, redacciones y líderes de opinión para generar visibilidad orgánica relevante. Proteger la reputación de la compañía, definiendo mensajes clave ante temas sensibles y preparando a portavoces internos. Coordinarse con Brand, Growth, Customer, Solar, Product, Social, Media, CRM, Partnerships y Global Comms para amplificar campañas y convertir iniciativas de negocio en historias con potencial editorial. Medir el impacto de la comunicación en cobertura, calidad de presencia, share of voice, autoridad de marca y contribución a notoriedad, confianza y crecimiento. Requisitos +10 años de experiencia en comunicación, PR, gabinete de prensa, agencia de comunicación o departamentos de comunicación corporativa. Experiencia demostrable consiguiendo cobertura orgánica en medios nacionales, económicos, sectoriales o de consumo. Excelente capacidad de redacción y storytelling. Capacidad para convertir temas técnicos o complejos en mensajes simples, humanos y mediáticos. Conocimiento del ecosistema mediático español. Idiomas: español nativo; inglés muy valorable para coordinación con equipos globales. Mentalidad proactiva, creativa, estratégica y orientada a negocio. Criterio reputacional y capacidad para gestionar temas sensibles con madurez. Interés por energía, sostenibilidad, tecnología, consumo, innovación o marcas con propósito. Beneficios adicionales Experiencia en sectores regulados, energía, tecnología, consumo, banca, telco o movilidad. Experiencia en crear historias con relato para los medios. Capacidad para trabajar con datos y convertirlos en historias periodísticas. Experiencia preparando portavoces y gestionando entrevistas. Capacidad para crear ideas de PR que no dependan de grandes presupuestos. Visión estratégica para construir una marca relevante, no solo para conseguir impactos aislados. Condiciones del puesto Oficina: Madrid, Valencia o Barcelona Incorporación: Inmediata. Tipo de contrato: Indefinido. Horario: Jornada Completa Salario: No se publica; se discute en la llamada de selección para garantizar coincidencia con la experiencia. Otros beneficios Opciones sobre acciones en Octopus Energy Desayuno y fruta fresca en la oficina Beneficios flexibles (tarjeta restaurante, transporte, guardería, seguro médico, etc.) Ayuda para la compra de vehículos eléctricos Plan de pensiones Desarrollo profesional Ambiente de trabajo divertido, dinámico e inclusivo Eventos: Family Dinners y muchas más experiencias de equipo ¿Por qué te encantará trabajar aquí? En Octopus Energy, hacemos las cosas diferentes. Creemos en un entorno laboral donde puedas ser tú mismo, desarrollarte profesionalmente y sentirte parte de un equipo que realmente quiere cambiar el mundo. Somos un Great Place to Work. En Glassdoor, hemos sido reconocidos como una de las 50 mejores empresas para trabajar y nuestra cultura ha sido destacada en múltiples ocasiones. Si quieres conocer más sobre cómo trabajamos, escucha a nuestro CEO en un podcast sobre nuestra cultura y valores. #J-18808-Ljbffr Octopus Energy Group

Vacancy posted 2 days ago
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