Regional Sales Manager

Company Description: Midlab is a global leader in cleaning formulations, founded in 1980 and built on year-over-year growth while maintaining a focus on doing small things well at scale. The company’s “Everything Clean” ethos guides its approach to products, customer relationships, and quality, emphasizing streamlined processes, collaboration, and transparency. Midlab offers more than 600 high-quality, custom-blended powder, liquid, and solid products, including national brands and green cleaning solutions. With an FDA-approved manufacturing facility, in-house testing lab, and advanced R&D capabilities, Midlab creates specialized solutions for industries such as janitorial and sanitation, food service, and industrial maintenance.

Midlab is seeking an experienced Regional Sales Manager with a background in the cleaning products industry to develop and strengthen distributor relationships, expand market share, and drive sales growth. This position focuses on building partnerships with distributors, identifying new business opportunities, and supporting sales efforts to increase product awareness and market penetration.

The ideal candidate has industry knowledge, strong relationship-building skills, and a proven ability to grow sales through distributor partnerships.

Main Responsibilities: others may be assigned

• Develop and maintain strong relationships with existing distributors while identifying opportunities to establish new partnerships.
• Grow sales within an assigned territory by increasing product distribution and expanding existing accounts.
• Work closely with distributor sales teams to promote Midlab products and identify new business opportunities.
• Provide product training, sales support, and presentations to distributor representatives.
• Conduct regular customer visits to strengthen relationships, assess needs, and identify opportunities for growth.
• Collaborate with distributors on sales strategies, promotions, and account development.
• Identify opportunities to increase product placement and market share within commercial and industrial markets.
• Monitor industry trends, competitor activity, and market opportunities.
• Maintain accurate sales forecasts, customer records, and activity reports.
• Work with internal teams to address customer needs and ensure a positive distributor experience.
• Meet or exceed established sales goals and revenue targets.
• Travel throughout the assigned territory to visit distributors and support sales initiatives.

Qualifications

• Previous outside sales experience in the cleaning products, janitorial supplies, sanitation chemicals, or related industry required.
• Experience working with distributors and managing business-to-business customer relationships strongly preferred.
• Knowledge of commercial cleaning products, sanitation solutions, and distribution channels.
• Proven ability to develop relationships, grow accounts, and identify new sales opportunities.
• Strong communication, presentation, negotiation, and problem-solving skills.
• Self-motivated with the ability to manage a sales territory independently.
• Strong organizational and time-management skills.
• Proficiency with Microsoft Office and CRM software.
• Valid driver's license and satisfactory driving record.
• Willingness to travel regularly throughout the assigned territory, including overnight stays.