Growth Marketing Lead: Data-Driven Cross-Brand Growth

Benefits 401(k) 401(k) matching Bonus based on performance Company parties Competitive salary Dental insurance Employee discounts Flexible schedule Free food & snacks Health insurance Paid time off Parental leave Training & development Vision insurance Company Fortidia Lakewood, CO Hybrid Schedule= WFH Monday & Friday, In-office Tuesday, Wednesday, Thursday We are an equal opportunity employer. We believe that talent, expertise, empathy and ambition drive our success, and we base hiring decisions solely on candidate experience and skills. We are committed to creating an inclusive hiring process. If you have specific needs or require adjustments during the recruitment process, please let us know. About the Role We are searching for a Growth Marketing Specialist to support marketing performance, operational execution, and strategic growth initiatives across our portfolio of brands: AlphaGraphics, PostNet, and World Options. Fortidia US is scaling marketing across three brands and 500+ centers. The path from idea to revenue needs to be shorter, and this role exists to help make that happen. The Growth Marketing Specialist will help accelerate marketing execution, improve visibility into performance, and support the operational and analytical work that turns marketing investment into business results. This is not a purely reporting-focused role, and it is not a project coordinator position. This role is designed for someone who combines analytical thinking with operational execution, thrives in a fast-paced environment, and brings a strong bias for action. You will work closely with the VP of Marketing, National Marketing Manager, product managers, finance, and franchise-facing teams to help move revenue-driving initiatives from concept to execution more efficiently. The Growth Marketing Specialist will report to the National Marketing Manager. Main Tasks and Responsibilities Decision Velocity Bring a finance and analytics lens to the questions that gate revenue decisions. Get the team to a clear answer faster. Run cross-brand analyses on franchisee performance, program economics, and growth opportunities that drive revenue Build the analytical case behind budget proposals and investment decisions Develop scenario models that compress the time between question and decision Partner with product managers on pricing, performance, and growth across brands Translate analyses into recommendations any stakeholder can act on Execution Throughput Keep marketing initiatives visible, prioritized, and moving forward efficiently to accelerate execution and business impact. Maintain visibility into key initiatives, timelines, and project priorities Drive follow-through across cross-functional workstreams and help remove blockers proactively Support the planning, prioritization, and operational workflow processes for the marketing team Help establish intake and prioritization systems that align resources to the highest-impact work Keep leadership informed on progress, risks, dependencies, and decisions needed to maintain momentum Cross-Functional Partnership Collaborate across departments to connect marketing investment with broader business outcomes. Partner with product managers on initiatives that shape product performance and growth strategies Support Finance with marketing data, forecasting, and business performance analyses Provide analytical and operational support for franchise-facing initiatives and growth programs Collaborate with Operations, NSO, FranDev, and other internal stakeholders to support strategic initiatives Serve as a reliable and collaborative partner across functions and leadership teams Executive Leverage Support senior marketing leadership through analytical ownership, strategic execution, and operational follow-through. Assist in preparing analyses, presentations, and supporting materials for leadership meetings, offsites, and stakeholder updates Drive forward high-priority initiatives that require dedicated ownership and coordination Translate marketing outcomes into business and financial insights for senior leadership audiences Operate as a trusted partner to marketing leadership on strategic and operational priorities Requirements 4–7 years of progressive experience in marketing analytics, business operations, finance, consulting, growth strategy, or a related analytical discipline Strong analytical and problem-solving skills with the ability to translate data into actionable business recommendations Advanced proficiency in Excel or Google Sheets, with experience using business intelligence or reporting tools Ability to balance analytical work with operational execution in a fast-paced environment Strong organizational skills with the ability to manage multiple priorities and deadlines simultaneously Excellent written and verbal communication skills, including experience building presentations and communicating with stakeholders at multiple levels Self-starter mentality with the ability to proactively identify needs and drive work forward independently Comfortable using AI tools such as ChatGPT, Claude, or similar technologies to improve efficiency and support decision‑making Comfortable operating in a PE‑backed environment where functions are measured against business outcomes Collaborative spirit, with appreciation of diverse perspectives Bold, passionate, tenacious and curious mindset, not afraid to explore new ideas and challenge the status quo in pursuit of better solutions Preferred Experience in franchise, multi‑location, or distributed business models Background in finance, FP&A, consulting, or business operations prior to moving into a marketing‑focused role Familiarity with franchise‑specific metrics including same‑store sales, new center ramp, and local vs. national marketing dynamics Experience supporting senior executives or preparing materials for leadership presentations Experience improving operational workflows, prioritization systems, or cross‑functional team processes What We Offer A vibrant international environment in a continuously growing company, with many professional and personal development opportunities Extensive training and development opportunities within the group A multicultural organizational structure and team. $80k - $95k is the projected range of annual base salary for this role depending on overall qualifications and experience Team and individual performance‑based bonus up to 20% of your annual salary. Highly competitive compensation package including Medical, Dental, Vision, PTO, 401(K) Match, Life Insurance, Short‑term and Long‑term Disability, Pet Insurance, and a completely free Employee Assistance Program Hard work, collaboration, humanity, fun, and laughter. We are a small, passionate, driven, and highly collaborative team that is fully invested in the success of our company, and value contributions from each member. Application Deadline Application Deadline: This position is expected to close on June 1, but may close earlier or later based on business needs. Any updates to the application window will be reflected in this posting. Flexible work from home options available. #J-18808-Ljbffr