Account Manager, Influencer Relations

Job Description

Job Description

Description:

HealthCentral

Account Manager, Influencer Relations

HealthCentral is a health experience company at the intersection of media, community, and culture. We translate clinical expertise into human understanding, pairing trusted medical insight with lived experience to create content, connections, and experiences that resonate in the real world.

The Account Manager, Influencer Relations will be responsible for managing influencer relationships, executing healthcare influencer marketing campaigns, and ensuring seamless communication between clients, influencers, and cross-functional teams. This role requires a highly organized individual who can juggle multiple projects, manage client expectations, and collaborate with internal teams to deliver on high-impact campaigns. The Account Manager will play a vital role in driving campaign success, fostering strong relationships, and supporting both strategic and executional aspects of the business. 

Key Responsibilities: 

Client Relationship Management & Strategic Oversight

• Cultivate and manage strong, long-term client relationships, ensuring satisfaction, retention, and overall campaign success.
• Coordinate and lead client touch-base meetings to maintain alignment on campaign milestones, deliverables, and performance.
• Participate in strategic discussions with cross-functional teams to optimize influencer selection, messaging approaches, and campaign performance based on analytics and evolving client needs.

Influencer Identification, Contracting & Database Management

• Assist in identifying the most relevant influencers for each campaign, leveraging clinical expertise, audience demographics, and platform performance to ensure impactful content.
• Oversee influencer contracts from initiation through completion, ensuring compliance, accuracy, and proper documentation within Medfluencers proprietary database.
• Support contract execution and renegotiations while ensuring all agreements, updates, and relevant data are accurately logged in the CRM.
• Track and manage all campaign-related contracts and agreements—including SOWs, NDAs (client and influencer), brand deal agreements, and usage rights documentation.

Content Oversight, Compliance & Quality Assurance

• Oversee and review all content delivered by HCP influencers for alignment with client briefs, campaign messaging, and brand guidelines.
• Ensure all influencer content undergoes full compliance review, including: Medical Accuracy using PULSE tools, MLR/PRC regulatory review via our partner ProPharma, and FTC advertising compliance
• Monitor all applicable campaigns for AE/SAE compliance in accordance with Medfluencers and/or client pharmacovigilance protocols.

Campaign Execution & Cross-Functional Communication

• Coordinate campaign progress and maintain proactive, transparent communication with clients and influencers throughout each campaign lifecycle.
• Provide weekly updates to clients including content status, upcoming deliverables, risks, and high-level performance highlights.
• Collaborate with the Creative, Operations, and Strategy teams to ensure seamless workflow and timely deliverable execution. 

Performance Tracking, Analysis & Optimization

• Analyze campaign performance data to identify trends, assess effectiveness, and recommend optimizations for future campaigns.
• Report on key success metrics, audience engagement patterns, and content performance insights to drive continuous improvement.

Financial Coordination & Operational Administration

• Ensure accurate tracking and communication of influencer payment schedules to the finance team, and VP, Digital Opinion Leader Services to maintain accurate financial reporting.
• Ensure timely and accurate processing of influencer payments with the finance team.
• Support invoice tracking and maintain organized documentation for all financial obligations related to assigned campaigns.
  
  

Requirements:

• 3+ years of experience in influencer relations, communications, or a related field.
• Bachelor’s degree required.
• Previous experience working with healthcare or medical influencers is highly preferred.
• Excellent communication, relationship-building, and project management skills.
• Proficiency in CRM platforms (e.g., Monday.com) and social media platforms (Instagram, TikTok, LinkedIn).
• Familiarity with podcast production, email marketing, and PR outreach.
• Ability to multitask, prioritize, and manage multiple client expectations simultaneously.
• Comfortable working within a remote setting and across EST business hours, with occasional extended hours for special events or deadlines.
• Ability to thrive in a collaborative team environment while driving individual initiative and success. 

We Offer

This is a unique opportunity to join a fast-paced, health experience company reshaping how people understand and navigate life with chronic, serious, and rare conditions. In addition to a competitive salary, rich health plans, and dynamic benefits package, our company offers the following:

• The culture: HealthCentral provides a welcoming, positive work environment. Thanks to our people, HealthCentral has been recognized as a Great Place To Work® certified company! Our company culture is our top priority and we are consistently evaluating ways to better support our employees and teams.
• The people. You can’t have a great company culture without great people! You will work alongside talented, supportive, smart, and kind leaders and teams – people you can be proud to work with!
• The business. Work you can feel great about! This is an opportunity to provide individuals the tools and resources to become more engaged in their health and wellness. Our mission is to empower patients and caregivers with information and applications to efficiently navigate the healthcare landscape and, as a result, achieve better health through the use of our products and services.
• The perks. HealthCentral offers a flexible remote working culture allowing employees to work from agreed upon work locations. We offer competitive compensation, comprehensive medical/dental/vision benefits, 401K, 21 days PTO, 6 Wellness Days, 2 Volunteer Days, 2 Floating Holidays, and an extensive holiday schedule along with Summer Fridays.

HealthCentral is an equal opportunity employer that is committed to diversity and inclusion in the workplace. Individuals seeking employment at HealthCentral are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, physical or mental disability, military or veteran status, or any other characteristic protected by applicable law.

Please note if you are applying to position at HealthCentral, we will never ask for you to purchase equipment as a condition of employment or require any paperwork from you prior to an offer being extended within our Paylocity system. For any questions or inquiries, please contact our HR team directly at View email address on us.fitly.work.